“Apple TV has long been regarded by consumers as an afterthought in Apple’s product lineup,” Jared Hill writes for Memeburn. “With the announcement of a new Apple TV on September 9th, it seems the company is finally taking big steps to enhance the appeal and popularity of this television. This is the first new version since 2012, and plenty of features have been added, which make it better than the previous model and open up the potential for future improvements.”
“Central to Apple’s new vision is a focus on the creation and dissemination of dedicated apps for the TV. The old Apple TV had a few apps that were pre-selected and installed on every unit, but the new apps will be collected in an app store, and users will be able to install and delete whichever ones they want,” Hill writes. “The launch of a new operating system, tvOS, will make it easier for third parties to program for the TV. There are already apps for Netflix, Hulu and other popular streaming services. However, there is a distinct lack of inbuilt support for Amazon Instant Video, Spotify and several other high-profile services. Also missing is Apple’s own streaming television offering, which many expect to arrive in 2016.”
“There’s a lot more under the hood of the new Apple TV than there was in the old model,” Hill writes. “The new capabilities of the Apple TV mean that it’s a serious contender to replace multiple technologies including traditional TVs, some game consoles and even certain pieces of home automation hardware.”
Read more in the full article here.
MacDailyNews Take: We cannot wait for what we hope and expect to be an avalanche of Apple TV apps!
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