Is Apple Music too confusing?

“Reviewers have praised the new app, officially known as Apple Music, but said it is somewhat confusing. Apple bulls are divided on the issue,” Louis Bedigian reports for Benzinga. “‘This thing is a disaster,’ Cody Willard, chairman of Scutify (a financial social network) and Futr (a futuristic messaging app), told Benzinga. ‘It’s not intuitive. If Steve Jobs were here, he would have never let that thing roll out.'”

“Sean Udall, CIO of Quantum Trading Strategies and author of The TechStrat Report, told Benzinga that Apple Music is ‘fantastic’ and that it’s ‘game over’ for its competitors. ‘It’s first service I’ll pay for,’ said Udall. ‘I [can] get the family plan, which is a much better deal. ‘Apple Music’s family plan retails for $14.99 per month,” Bedigian reports. “‘Their custom playlists completely hit the mark, which is what they were missing before,’ Udall added. ‘Simply put, they nailed it. Game over for much of the rest of industry. Spotify and Pandora have a very much tougher competitor now to deal with.'”

“Willard praised Apple — and particularly Steve Jobs — for streamlining the operating system and the apps that Apple offers. He said the firm took a different route with Apple Music,” Bedigian reports. “‘It looks like Apple threw everything, including the kitchen sink, into this music app so it can be all things to all people,’ said Willard. ‘Instead it looks like it’s going to be nothing to nobody. Somebody needs to fire Jimmy Iovine… The iTunes app on your computer itself has gotten to be a lot more pain in the ass than it used to be. Apple’s famous ease-of-use reputation is suffering between iTunes and Apple Music…'”

Read more in the full article here.

MacDailyNews Take: Apple Music is not too confusing. It’s a celestial jukebox (Apple Music), Internet radio in three parts: a live, worldwide radio station (Beats 1), curated radio stations and user customizable radio stations (Apple Music Radio), and a promotional vehicle for artists to (Connect) with fans.

Yes, the iTunes interface for Apple Music has a steeper learning curve that most expected.

SEE ALSO:
Apple Music, both on iOS and OS X, is an embarrassing and confusing mess – July 10, 2015

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