“While China is no longer the mobile industry’s unstoppable growth machine, it could become the next profit frontier,” Mark Milian reports for Bloomberg. “From October 2014 to March 2015, the average price of a smartphone sold in China jumped dramatically, according to data from research firm IDC. It went from $192 in the third quarter of 2014 to $239 in the fourth and then $263 in the first quarter of 2015.”
“The unexpected change can be attributed primarily to Apple, says Bryan Ma, an analyst at IDC,” Milian reports. “The company added more expensive models with bigger screens that were so popular, they actually moved the huge Chinese market substantially and helped Apple rocket into first place there. ‘The most recent increases are a reflection of the popularity of the iPhone 6 and 6 Plus,’ says Ma, citing IDC data.”
Read more in the full article here.
MacDailyNews Take: Unexpected to whom?
A year and a half ago, nine months before iPhone 6/Plus were unveiled, when we inelegantly asked Tim to shit or get off the pot, we had an inkling that larger screen iPhones would do rather well.