Apple Watch proves that product reviews are broken

“Apple Watch reviews were published yesterday,” Neil Cybart reports for Above Avalon.

“The majority of reviewers thought the Apple Watch was a great device and has potential to be a game changer in how they use technology,” Cybart reports. “The problem is that unless you read every review, you wouldn’t have known that. Instead, the collective conclusion from the web yesterday was that the Apple Watch flopped with early reviews.”

“There were 21 Apple Watch reviews published, but the 4 reviews that were more critical of the device got the most attention, leaving the 14 glowing reviews behind,” Cybart reports. “Meanwhile, most of the important features of the Watch such as watch bands and durability were either not included or buried within lots of other text. Simply put: product reviews are broken. There needs to be a better way to review products.”

Read more in the full article here.

MacDailyNews Take: It’s not the review that’s broken, it’s the media, especially in the U.S., that’s broken.

[Thanks to MacDailyNews Readers “Fred Mertz” and “Dan K.” for the heads up.]

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Tech.pinions’ Ben Bajarin reviews Apple Watch: ‘Powerful’ and ‘completely new’ – April 8, 2015
WSJ’s Stern reviews Apple Watch: ‘Good looks and coolness’ – April 8, 2015
The Verge’s Patel reviews Apple Watch: ‘A masterpiece of engineering’ – April 8, 2015
WSJ’s Fowler reviews Apple Watch: ‘The first smartwatch worth buying’ – April 8, 2015
Yahoo Tech’s Pogue reviews Apple Watch: ‘Magical’
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Bloomberg’s Topolsky reviews Apple Watch: ‘The world’s best smartwatch’ – April 8, 2015
USA Today’s Baig reviews Apple Watch: ‘Second to none; I want one’ – April 8, 2015

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