“In a newly released forecast, Gene Munster of Piper Jaffray predicts sales of the much-hyped new product [Apple Watch] will hit one million on opening weekend, but his view for all of 2015 is well below the Wall Street consensus,” Kristen Scholer reports for The Wall Street Journal.
“Wall Street is calling for 14 million watch sales from Apple in 2015,” Scholer reports. “But Mr. Munster has a more conservative view, anticipating sales of eight million units.”
“Mr. Munster predicts Apple will sell 300,000 units in the first 24 hours of pre-orders and a million watches by the end of the first weekend,” Scholer reports. “It is unknown whether Apple will reveal initial sales for the Watch when it reports earnings the Monday after opening weekend… But Apple could give some indication as to how the product was received in its earnings release or on its quarterly conference call with analysts.”
Read more in the full article here.
MacDailyNews Take: Did Santa cancel Christmas this year?
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Munster: Apple may score on watch… someday – December 22, 2014
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Piper Jaffray’s Munster: No, really, Apple HDTV with new remote coming this year – January 22, 2013
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It’ll sell more than that before the end of the April 10th weekend.
Gene is still waiting for the TV. Lol he’s a vacuous idiot.
Piper Jaffray: Apple will sell eight million Apple Watch units in 2015
Jooop: Apple will sell every Apple Watch they can manufacture in 2015.
iCal it.
To be fair, Munster did say Apple will probably sell 40 to 50 million watches by 2017
I get a low vote from someone because I actually read the article and posted the info?
Don’t let it bother you, Twisty. Some people are amusing themselves by down-voting perfectly reasonably posts. Once again, the refusal of MDN to require people to register in order to post on this forum leads to a negative result. Most drive-by trolls won’t bother to register – too much work for too little payback.
Got it. Thanks for the tip!
The number is low because Gene said most people will be spending their money on the 55″ Apple TV – what? What do you mean it’s been delayed until 2016?!?
Gene Munster (🔮418) has a problem with his forecasts (🔮 403) ! 😳😀
We need to have some sort of accuracy rating on some of these guys and their statements!
There is an informal accuracy rating based on the “aim for Bin Laden hit Saddam Hussein” guidance system. Analysts rate a bit higher than that, they usually get the right company, and usually get the right country but that’s about it, so most of them are considered “broad side of a barn” safe when it comes to their accuracy.
Gene…..get a grip…….you’re WRONG on this……watch the pre-order results on the 24th. Then listen for a quick comment from Cook on the earnings call on the 27th……..BLOCKBUSTER!!!!!!
Gene….what about the Apple Television set……
Was this article issued yesterday (April 1)?
Gene, how may Televisions with they sell in 2015. My estimate is zero. You have been predicting some sales since 2012, I believe.
Just 8 million watches?
Isn’t that still a lot?
No. Not when there are well over 300 million existing iPhone (5 and later) customers at launch, and well over 400 million by the end of 2015. These are people who are already Apple’s typically enthusiastic customer (not random people), with ultra-high satisfaction and above average “disposable income.”
8 million by the end of 2015 means less than 2% of those potential customers decided to buy an Apple Watch. Who actually believes ONLY 1-out-of-50 iPhone (5 and later) owners will decide to buy an Apple Watch, by the end of 2015? More than that will decide to buy during the pre-order period. The number sold during 2015 will be defined NOT by how many Apple can sell; it will be defined by how many Apple can produce.
If Apple sells ‘just’ 8,000,000 watches, that’ still more than ALL the SmartWatches sold to date. 😀
Santa did indeed cancel Christmas this year. I got some compromising shots of him, Mrs. Claus and that one elf who wants to be a dentist.. That’ll teach him to store those photos up in iCloud.
I predict 2 million watches/preorders the first week, then half a million a week until fall, then 2 million in fall, then 4 million per week between Thanksgiving and Christmas. Question is: Can Apple make enough? Will the first iteration have any hiccup that causes mass negative media frenzy? Will third party offer discount on combined iPhone/watch purchases? I will love to see the numbers end of January 2016. For the cost of your coffee per day for one year, everyone can own a sport Apple Watch…dirt cheap to keep you from digging and distracted gazing at your iPhone. Most of peoples iPhone time is reading, not actually typing or touching, and the watch will become the reader.
Just?!
Let the Munster (Gene or Herman) in-his-face Apple Watch 2015 sales gobsmacking begin! I love seeing analysts humbled, assuming they feel anything being wrong all the time about Apple.
If I am wrong about the Apple Watch, I will be right about the Apple TV set. This time I know I will be right.
Smoking something i guess !?
Is that just 8 million or at least 8 million?
Look! I don’t care what me record is like. This is my prediction and I’m sticking to it. I have a high opinion of my thoughts. Why should I let reality affect that?
The reality facing Apple is the Watch is a “hand off” device complementing an iPhone. The pain in the ass factor is you have another device to manage, & which device do I use for a specific task, etc..
There is no clear need for a hand off device, aka watch. The majority of what people do on phones is email, text, web, calling, games. The watch does forms of communication but no email (only viewing) & you have to speak to it, and making a call on the watch in public will not happen as people will be reluctant to be overheard and stared at, or face looking like an axxhole. If you are into fitness, there is value but the majority out there are not. Thus the watch will not sell as well as Apple has hoped. They will be taking heat for it at some point in the future…iCal that.
Wall Street’s expectations of sales of Apple products simply flabbergasts me. They talk about tens of millions of sales of premium products like they were toasters or electric toothbrushes. Using terms like ‘only this’ or ‘barely that’ is just plain crazy. Tens of millions of anything is not a small number.
As a commenter said, if Apple ONLY sells 8 million AppleWatches in 2015 and that’s a multiple of what combined smartwatch makers have sold before that is quite an accomplishment yet Wall Street makes light of it. Unbelievable.
Sony’s PS4 was introduced in Nov. 2013 and it’s ONLY sold 19 million as of Jan. 2015. At $399 the price is similar to the AppleWatch and I’m sure the PS4 is considered a successful product. The AppleWatch will be selling into a relatively new market unlike gaming consoles, so consumers have to be somewhat coerced into that new market.
And that’s 7 million more than anyone else so its a record.
It was a misprint …. They meant to say in the quarter, not year!