Apple took 89% of Q4 smartphone profits, leaving Android mired at record-low 11%

According to the latest research from Strategy Analytics, global smartphone operating profit reached US$21 billion in Q4 2014.

The Android operating system captured a record-low 11% global smartphone profit share during the quarter. In a markedcontrast, Apple iOS took a record-high 89% profit share.

Global smartphone operating profit grew 31% annually from US$16.2 billion in Q4 2013 to US$21.2 billion in Q4 2014. Android hardware vendors combined took a record-low 11%t global smartphone profit share, down from 29% one year ago. In contrast, Apple iOS captured a record-high 89% profit share, up from 71% in Q4 2013.

Apple’s revolutionary iOS continues to tighten its grip on the smartphone industry. Apple’s strategy of premium products and lean logistics is proving hugely profitable. According to Strategy Analytics, Android’s weak profitability for its hardware partners should worry Google. If major smartphone manufacturers, like Samsung or Huawei, cannot make decent profits from the Android ecosystem, they may be tempted in the future to look at alternative platforms.

Global Smartphone Operating Profit Share in Q4 2014

Strategy Analytics: Global Smartphone Operating Profit Share in Q4 2014
Source: Strategy Analytics

 

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