“Piper Jaffray analyst Gene Munster, who has long clamored for an Apple television set, said on Thursday that he believes a revamped Apple TV set-top box could prove to be a centerpiece for the company’s fall 2015 product lineup,” Neil Hughes reports for AppleInsider.
“Munster continues to believe that a full-fledged Apple television set is in the works — a point he made clear once again in his latest note to investors,” Hughes reports. “But in the interim, he sees a more powerful Apple TV set-top box launching this year as a step toward a potential connected HDTV.’
“For the next-generation Apple TV, Munster predicts that updated hardware and software will integrate content, gaming and HomeKit support,” Hughes reports. “Munster also cited recent reports claiming that Apple has been in talks with content providers to develop its own content service akin to Sling TV.”
Read more in the full article here.
Got to buy a new car, and Apple TV… I’ve been waiting for both of these, for quite some time.
Remember the Mervyn’s department store commercials?
“Open open open”
Herman is going to be right one of these days. Just like a broken wristwatch (which not even an Apple Watch can pull off).
Clearly one of three things will happen eventually:
1. Munster retires
2. Apple goes out of business
3. Apple finally makes a TV set and Munster will have “predicted” it.
Please Mr. Munster. You’ve been “predicting” the full fledged tv notion for the past 6 years. It ain’t happening. Apple TV is it.
Generally the best predictor of the future is often the past…
but we have all been surprised by Apple before.
How funny would that be if Apple is dicking with Munster? It’s all just a sick game to keep ol’ Gene chasing his tail in a circle.
TV set still does not make sense…
So, your theory is that Apple’s REAL “hobby” is jerking around Gene Munster, like a dancing marionette, eliciting belly laughs in the board room?
Makes as much sense as most of the theories peddled by the analysts.
No. That’s not my theory.
I was using levity at the though – in this world of darkness, seriousness, and unhappiness.
Lighten up, you nerd.
Sorry, I thought your joke was funny and it made me visualise an Apple boardroom puppet show starring Uncle Gene.. if Apple really WERE dekeing him, that would make about as much sense as some analysts’ explanations..
While I think you’re right, I do remember the incessant predictions of a “Verizon iPhone”, which went on for at least a year, maybe two or longer, until we were so sick it, since it seemed obvious BS. And then waddyaknow? iPhone on Verizon.
You’re probably right, but each time I’ve said “no way is Apple doing this”, I’ve been wrong.
——RM
From the guy who has no clue wtf he is talking about.
8 months ago this was all said here:
http://seekingalpha.com/article/2292645-apples-new-strategic-centerpiece
AND in more detail.
NO TV is coming Gene……………………GTFO with the television!!
AppleTV set top box —–YES, will specific content……………….
NO MONEY in television screens………
Money is in content……….
ENough Gene, time to STFU!!
If the Mac or iPad is the TV screen, then Apple TV is the key.
If the Apple TV is built into the screen , ….
The 5 stages of content delivery:
1. The content owner
2. distribution company (iTunes Store)
3. The ISP
4. the Desktop device (Apple TV)
5. The screen (TV or iDevice)
Apple has 2 or 3 of the 5, in theory.
There’s something he knows that keeps him saying TV set is coming…
The voices keep telling him…
It’s his story and he’s sticking to it.
I think that when the Apple TV set-box comes to fruit everyone will know the real reason Gene has been calling for it.
This is why the aliens decided not to land, and moved on
They’ll be back
With music everyone used CD’s and CD’s were the same everywhere, and in terms of broadcast people use radio which again is basically universal. These are relatively easy to replace with downloads and streaming.
DVD’s are basically replaceable with downloads, but TV is much more complicated. Every country uses different delivery methods, has a myriad of providers, people don’t just have one device like they do for music, and that’s before you even factor in games systems which plug into a TV. I just think there are far too many ways of getting content and I don’t think internet speeds are universally fast enough for the majority of people to rely upon them for their entire household’s TV content. As such, I don’t think there is an easy one box solution that would make an Apple TV worthwhile. I’m more surprised that TV’s haven’t just become monitors with speakers with all signals provided by some external box (with other things plugged into it).
Currently I have my satellite box, blu-ray player, Apple TV, and other devices plugged into my amplifier which gives me surround sound when I want it, but also routes whatever signal I want to my tv – effectively acting as a switch and making my tv a glorified monitor. Other than the power and volume (all of which are done from the amp remote) I use no functions on my actual tv at all.
Considering that houses often have multiple TV’s, not all of which are 60″ behemoths, I can’t see Apple wanting to make a huge range of all different sizes.
Funny that we still call them set-top boxes even though nothing larger than an action figure can actually sit on top of a typical new TV without falling off.
When pig fly Gene both you and me can take an aerial tour of Cupertino the take a fly by on see how they are doing on their new campus. They are NOT making a TV. And they are NOT going to upgrade the ATV. The ATV got more respect when it was a “hobby” than a product. That’s what you get for only being interested in content and not the device.