“Apple, which unveiled the Apple Watch in September (it’s due out in April and starts at $349), faces a modern audience for whom watches have become increasingly irrelevant,” Michael deAgonia writes for Computerworld. “With wearables already on the market mostly limited to a tech-savvy fitness crowd, it’s natural to ask whether the Apple Watch will be yet another device trying to fix a problem that doesn’t exist.”
“Some analysts remain skeptical Apple will succeed with its Watch — I had some doubts two years ago — but after spending the past few months using competing products, and after studying Apple’s plans for the device, it’s clear to me that Apple is about to disrupt the market again,” deAgonia writes. “That’s assuming, of course, everything works as advertised.”
“Like other products from the company, the Apple Watch will evoke a visceral tech lust in a generation that had mostly given up on wearables. And it helps that the immediate audience involves Apple customers already within the OS X/iOS ecosystem of apps, products, media, and services,” deAgonia writes. “No doubt there will be some tradeoffs with the first generation. But this a wearable that will continue to gain traction over time as features, battery life and technologies improve. On a larger scale, it’s likely the Apple Watch will do to the watch market what the iPhone did to the smartphone industry.”
Tons more in the full article here.
MacDailyNews Take: As we wrote last month:
With iPhone, Apple changed the fabric of our everyday lives: All around the world today, you see people constantly pulling phones from pockets and staring at them. With Apple Watch, Apple will change behavior worldwide once again. A quick glance at your Watch and you’re off. No more smartphone zombies. Watch and see.
Related articles:
Samsung: Apple Watch doesn’t worry us – February 6, 2015
Swatch preps Apple Watch killer – February 5, 2015
CNN’s David Goldman: ‘The Apple Watch will flop’ – February 4, 2015
The Apple Watch could push techies out of Apple Retail Stores – How about ‘Apple Watch Stores?’ – February 3, 2015
