Analyst: Apple is now a must-own stock

“Apple is a must-own stock after its blowout fiscal first-quarter earnings report, senior research analyst Lou Basenese, founder of Disruptive Tech Research, told CNBC on Tuesday,” Tom DiChristopher reports for CNBC. “Basenese said the earnings would have been hard to predict one year ago, when shares of Apple were trading around $70 and critics were wondering whether CEO Tim Cook was cut out for the job.”

MacDailyNews Take: You know, back when smart Apple watchers were backing up the truck.

“‘Clearly the iPhone 6 is the record-breaking story here,’ Max Wolff, Manhattan Venture Partners’ chief economist, told Closing Bell. ‘It sold much more than people thought, way above a quarter. That jacks up the margin. It also jacks up the average price per unit sold.'”

“JMP Securities has a price target of $150 on Apple shares, which gives the stock a mean market multiple for the S&P 500, said the firm’s senior research analyst, Alex Gauna,” DiChristopher reports. “‘I think you could argue with these kinds of numbers; it deserves a premium to the mean market multiple, so you can go higher from there,’ he said.”

Read more in the full article here.

MacDailyNews Take: Apple is now a must-own stock? Gee, ya don’t say?

[Thanks to MacDailyNews Reader “David E.” for the heads up.]

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Apple Inc. posts biggest quarterly earnings of any company ever – January 27, 2015
Apple destroys Street with all-time record earnings – January 27, 2015
MacDailyNews presents live notes from Apple’s Q414 Conference Call – January 27, 2015


  1. > Apple is a must-own stock after its blowout fiscal first-quarter earnings report…

    Dear Apple “analyst,”

    If you merely state the obvious AFTER the fact, you are a “historian.” And financially useless…

  2. My wife and I argued this point just last night: put all your eggs in one basket (AAPL) or diversify and spread your risk? Our investment portfolio is 40% AAPL 60% everything else.

    Long AAPL!

      1. Mark Twain, via his character Puddin’head Wilson, said “Put all your eggs in one basket – and watch that basket!”

        I don’t and didn’t have the guts to do that with AAPL (or any stock for that matter), but I wish that I had – now.

    1. I am about 70% AAPL and 30% other – and for the last 10 years my advisor keeps telling me to sell AAPL and I say no then I get a quarterly report saying how well my portfolio is doing because of apple.. They have done squat with the 30%.. I love it..

      1. Same here. I have a few shares that I have picked up over the years but all new investments have been Apple for the last 3 years.

        Last year sold 2000$ worth of stock and moved it to Apple. My analyst (who has been trying to get me to diversify) looked at what Apple had done over the last 2 years…. 100% growth … and had to imply his advice had helped me.

        LOL Just so funny LOL LOL Almost split a gut trying to hold it in.

        Apple…. not forever… but a DARN good bet for the next 5-6 years. That is for sure.

  3. This is the way that I have always looked at it: Must own. We have 8% of our investment portfolio in it. We have an expertly allocated portfolio, and I look at this as being “overweight” in it. We have one other stock overweighted, which is United Health, another marker dominator. Apple has gone for us from a split adjusted .875 to the current 115, so why would I care about whining about alleged Wall Street manipulations or anything like that? Just believe and own it. If you figure the annual earnings for say 2016 will be $18 per share, there is no way that it won’t be between $150 and $200 per share.

  4. I hope the stock goes up more than $5 tomorrow. It should at least set a new all time high in the next few weeks.
    Very hard to see any negativity but you never know with the stock market.

  5. Anyone knowing and owning Apple has always known that to own AAPL is a sure thing, despite all the ups and downs.

    Own it and sit tight, there ain’t no better investment, in stock or in products.

  6. Given the splits, each share of AAPL I bought long ago has transmogrified to 28 shares. And with dividends auto-reinvested, the number keeps going up. And I keep smiling and happily ignore the analysts…

  7. It’s always amusing to look back at what the experts said Apple needs to do.

    “Tim Cook must go” – But he’s now delivering epic results.

    “Apple needs to offer a cheap iPhone for emerging markets” – But they’re selling high end iPhones in emerging markets as fast as they can make them and outselling cheaper phones too.

    “Apple needs to offer a netbook” – Bur what’s a netbook ? iPads killed off that market.

    “64 bit smartphones are a useless gimmick” – But other manufacturers are still struggling to offer one after 18 months.

    “I give them two years before they’re turning out the lights on a very painful and expensive mistake” – But Apple retail stores continue to set records for turnover.

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