Apple+IBM seize the mobile moment to energize enterprise software

“Quick, what was the biggest tech story of 2014? According to mobile analyst Horace Dediu, it was the deal between Apple and IBM to collaborate on the next generation of enterprise apps,” Anthony Wing Kosner writes for Forbes. “In his post Friday, Biggest News of 2014, Dediu writes, ‘this new union is profoundly important. It indicates and evidences change on a vast scale.'”

“Coincidentally, just before the holiday I had a demo of some of these new apps from a trio of IBM execs,” Kosner writes. “What I saw supports Dediu’s claims.”

“The apps that I saw all capitalize on what IBM is calling the ‘mobile moment.’ Simply put, this means that a worker is ‘able to make decisions on a mobile device, in the moment,'” Kosner writes. “The power in this approach comes from making everything required to make a given decision available on that device, in that moment.”

Read more in the full article here.


  1. So far, I’m unimpressed. I see 3 apps. It looks as though someone at IBM called out, “Anyone got an idea for an app for these things?” I mean they are nice apps and all, but nothing revolutionary.

    I’d be impressed if I saw IBM attack a verticle market, say something like law, or some other industry that is traditionally Windows with a suite of apps geared toward decision makers.

    IBM wants to sell consulting, Apple wants to sell iPads. I’ve seen it before when DEC wanted to sell Mini/mainframe sized machines and Apple wanted to replace the dumb terminal with Macs. It was the great Apple/DEC enterprise collaboration. Both sides fumbled.

    I delivered Security Pacific Bank on a platter to DEC with promises of offloading processing from the computer room to the desktop. Got no help from DEC or Apple.

    Maybe this will be different. It’s mostly up to IBM.

    1. I see many businesses as developing their own mobile app to suit their specific needs.

      Farming, manufacturing, retail, healthcare and finance all have different products and processes and thus needs for workers. Even different departments of companies will need different apps.

      Looks very good for both Apple and IBM. No other company looks like they can muscle into Apple’s space at this point.

    2. It was a “…demo of some of these new apps from a trio of IBM execs,” according to Kosner. That’s three executives demoing an undefined number of apps.

      I do not see any reason to be skeptical regarding the potential of the IBM-Apple partnership. We are in the early stages of the partnership and this is a new Apple. It has been a long time since DEC.

  2. They need to make sure that they are developing apps that the target industries want. We had an IBM rep come to office a few weeks ago and the app that we was trying to sell us was rudimentary at best.

  3. Not to interesting. What would be, is Apple, IBM, and the guy Apple hired who use to work at AMD, grt together and make thier OWN chip !! I’m NOT talking about mobile, I mean better than an Intel i7 desktop class chip. With their OWN graphics.

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