“If there’s one thing that remains consistent about the differences between iOS and Android users, it’s that the former seem to install, engage with and pay for more mobile applications,” Sarah Perez reports for TechCrunch.
“Today, a new study from Adobe Digital Index reinforces a few of these points using new data collected from over 700 million apps sessions, noting that iOS now represents 65% of app launches to Android’s 34%, and that the average iOS app is used twice as long as the average Android app,” Perez reports. “That this behavior occurs is not exactly new information. For years, we’ve heard that iOS dominates Android in terms of usage, including both app and overall smartphone usage. That iOS dominates in mobile web browsing, and the iOS App Store makes developers more money.”
Read more in the full article here.
MacDailyNews Take:
When it comes to mobile operating systems, all users are simply not equal. – SteveJack, November 15, 2014
Related articles:
Even more proof that Android is for poor people – November 15, 2014
Why Silicon Valley doesn’t care about Android – November 10, 2014
Apple iPhone continues utter domination with 86% share of handset industry profits – November 4, 2014
iPhone users earn significantly more than those who settle for Android phones – October 8, 2014
Yet more proof that Android is for poor people – June 27, 2014
More proof that Android is for poor people – May 13, 2014
Apple’s iOS dominates in richer countries, Android in poorer regions – March 25, 2014
Why Apple’s iPhone keeps raking in the majority of mobile phone profits – March 19, 2014
Apple dominates with 60% share of mobile phone profits – March 18, 2014
Android has the most unit share, but Apple dominates profit share, making more money than all Android smartphone makers combined – November 15, 2013
Android users poorer, shorter, unhealthier, less educated, far less charitable than Apple iPhone users – November 13, 2013
IDC data shows two thirds of Android’s 81% smartphone share are cheap junk phones – November 13, 2013
Android phones 3 times more likely than Apple iPhones to have been bought at discount store – August 22, 2013
CIRP: Apple iPhone users are younger, richer, and better educated than those who settle for Samsung knockoff phones – August 19, 2013
Twitter heat map shows iPhone use by the affluent, Android by the poor – June 20, 2013
iPhone users smarter, richer than Android phone users – August 16, 2011
Yankee Group: Apple iPhone owners shop more, buy more, remain more loyal vs. other device users – July 20, 2010
Study: Apple iPhone users richer, younger, more productive than other so-called ‘smartphone’ users – June 12, 2009
Buy One Get One Free just continues to deliver…
IOS is for using and getting work done. Crapdroid is for Google to harvest its users data so it can sell advertising and for its users to play with. While a crapdroid user is installing and playing with a launcher I’m using my IOS device and getting my work done.
Android users must be able to do twice as much work with half the apps. /s
The article by Sarah Perez shows it’s easy to report stats, and still be clueless. Her explanation: “early iPhone users” paid more (than what?) therefore aren’t price sensitive, therefore use their paid apps more… bizarre logic, apart from the really obvious fact that early iPhone purchasers must now make up a very, very tiny percentage of current iPhone users.
What sucks for iOS is that there is no mechanism to STOP all these apps from tracking what we are doing in the app and reporting back to the app developer and whatever ad network they happen to sign up to from being able to do this.
And remember, app developers are doing this regardless of whether you pay for the app or not…
More Android phones than iPhones are purchased primarily for use as phones, while more iPhones than Android phones are purchased for use as hand-held computer & communication devices. The differences in app data reflect this. Should be no surprise.