Apple’s got a mess on its hands in Mesa, Arizona

“Mark Hibben, writing in Seeking Alpha about the GT ‘debacle,’ has a plausible narrative — and a pretty smart take on where Apple has to go from here,” Philip Elmer-DeWitt reports for Fortune. “For Hibben it starts with GT’s announcement in May that it was building a new generation of furnaces capable of producing 40% larger sapphire boules.”

P.E.D. reports “‘My working hypothesis,’ he writes, ‘is that GTAT committed to the larger experimental furnaces for the Mesa plant, and this is how they got themselves into trouble. They built the larger furnaces assuming that they would realize production scale economies and then discovered that the quality of the sapphire produced by the furnaces wouldn’t meet Apple’s requirements.'”

“Meanwhile Apple still has a watch to build,” P.E.D. reports. “Hibben points out that the low end of the Watch line, Watch Sport, isn’t in jeopardy because it doesn’t use sapphire. But the models with sapphire crystals — the steel and gold Apple Watches — may be delayed.”

Read more in the full article here.

[Thanks to MacDailyNews Reader “Edward W.” for the heads up.]

Related articles:
GT Advanced suggests it could sue Apple – October 10, 2014
GT Advanced blames ‘oppressive and burdensome’ Apple terms in quest to ax sapphire production – October 10, 2014
GT Advanced to request to shut down synthetic sapphire production – October 10, 2014
Shattered sapphire dreams at GT Advanced – October 8, 2014
Apple’s withholding of $139 million payment led to GT Advanced bankruptcy filing – October 7, 2014
GT Advanced CEO sold 9,000 shares the day before Apple’s iPhone 6/Plus event – October 7, 2014
Law firms launch investigations into possible violations of federal securities laws by GT Advanced – October 7, 2014
Analyst: Apple may take possession of sapphire furnaces from GT Advanced – October 7, 2014
Apple to provide debtor in possession financing to GT Advanced? – October 7, 2014
Investors stunned over GT Advanced bankruptcy filing – October 7, 2014
GT Advanced files for chapter 11 bankruptcy court protection – October 6, 2014
Apple and GT Advanced rampup sapphire production in Mesa – August 11, 2014
GT Advanced expects sales of sapphire production tools to boost profit; shares surge – August 5, 2014
Apple and GT Advanced open second sapphire plant in Salem, Massachusetts – June 19, 2014
Apple patents method for embedding sapphire displays in LiquidMetal device chassis – May 27, 2014

Reader Feedback

This site uses Akismet to reduce spam. Learn how your comment data is processed.