“With the release of iOS 7.1 Apple made a tweak to a technology called iBeacon that paves the way clear for companies to fire off messages to users iPhones and iPads – even if that device is locked,” Adrian Kingsley-Hughes reports for ZDNet. “”
“iBeacon is a two-part technology. The first part consists of iBeacon devices which business can install into stores, malls, stadiums, museums and so on,” Kingsley-Hughes reports. “These iBeacons can communicate with iOS devices that have the relevant app installed.”
“Companies need to take care when it comes to iBeacon use,” Kingsley-Hughes reports. “If you’ve managed to convince a user to install your app, you need to be careful not to give those users an excuse to delete your app.”
Read more in the full article here.
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Apple’s new shovelware strategy of shovelling crap on its users. With innovation stopped dead in its tracks, they have nothing new to offer, other than advertisement infused shovelware shovelling in your face ads on your phone.
Failed tech piled on top of failed tech. No wonder the stock price is tanking into the depths of the Atlantic. Sad but true.
Android user expecting Apple product users to believe its bullshit.
Not going to happen.
Trolling, trolling, over the Apple field ….
Tell your puppet master back in Seoul that you failed.
Yeah, they don’t need to load up your new phone with crapware they’ll just let you do it yourself.
Samsung paid basher.. Clear from a mile.. Lol
You guys are so obvious and pathetic …
Yes they really are so useless at covering up their agenda, says a lot about their masters I guess and why I will never buy back into Samsung, no class and no decency.
As for iBeacons the author has it right this is a fabulous technology that will transform all sorts of things in ways we can barely imagine at present but if exploited with the same lack of consumer respect so imbued into the psyche of the likes of Samsung and Google then it could also be a serious turn off. A free for all that will no doubt exist on the Android incarnation of it will be like a stiletto to their heart I suspect over time.
All that’s necessary to make your statement true, bacon boy, is to change one word at the beginning that begins with ‘A’.
If my statement was too oblique for bacon butty, just change ‘Apple’ for ‘Android’, to see the truth in his post.
Muppet.
Hey bacon boy…. The shit farm called. They want you to come back ASAP.
With great power comes the potential to inspire nefarious forces to recruit and deploy trolls
You people need to get a grip.
Until MDN requires registration anyone can say anything.
And yes, I think ‘hannahjs’ is a man.
Ignorance gives one a large range of probabilities. — George Eliot
The press is latching on to the fact that messages can be sent when the app is off while ignoring the fact that people had to opt in to this.
The public have to do more than just log in, they have to take the trouble to download an app that that particular iBeacon will trigger. If they don’t like what that retailer does with iBeacon, they can delete that particular retailer’s app and all that user’s other iBeacon apps continue to work normally.
This is a much more elegant solution than simply enabling or disabling a system such as BlueTooth or WiFi, because you can selectively opt in or opt out on a case by case basis.
The retailers will only get people to use their particular iBeacon systems if they deliver something positive for the customer. If they use it for intrusive advertising, they’re going to end up with a lot of people deleting their app and it will have been a waste of time for them.
Look for evil and flaws and you will be inundated with them but look for strengths and beauties and you will also find them in abundance. The difference to you will be misery or happiness. Your choice.