“It seems abundantly clear that Apple has been bitten by the serpent that Steve Jobs disdained,” Anthony Wing Kosner writes for Forbes. “I refer, of course, to the “phablet” popularized by its arch-rival (and imitator) Samsung.”
“Every rumor, every report that emerges from the supply chain and echoed through well-regarded analyst notes and traffic-baiting tech blogs alike align in the same direction. The iPhone is going large and it is just a matter of how large,” Kosner writes. “When The Wall Street Journal comes out and says that “Apple plans an iPhone model with a screen larger than 4½ inches measured diagonally, and a second version with a display bigger than 5 inches,” we treat it as more than idle gossip.”
“Phablets, it seems, are where consumers are going, particularly as our initial enthusiasm with the iPad begins to cool. But there may be more to that transition than just scaling up the iPhone,” Kosner writes. “It may take a while for consumers to catch on, but the opportunity space exists for someone to design a better interaction model for these larger smartphones. Will Apple be the one to do it?”
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