“Apple has been rolling out its new iPad Mini with Retina display in ‘stealth mode,’ steadily making it available in stores ahead of the day after Thanksgiving sale, an analyst said Friday,” Benjamin Pimentel reports for MarketWatch.
“Cantor Fitzgerald’s Brian White called the iPad mini rollout ‘one of Apple’s ‘stealthiest’ device launches and driven by supply constraints,'” Pimentel reports. “‘We are finding broader availability across the country as we contact more Apple U.S. Retail Stores,’ White added. ‘Apple now appears better positioned to support customers for Black Friday next week; however, we believe supply still remains a wildcard.'”
“The introduction of the iPad Air and new iPad Mini is the ‘most significant’ iPad refresh since Apple introduced the product in April 2010,” Pimentel reports. “‘We believe this launch will reinvigorate the iPad franchise,’ he wrote.”
Full article here.