Android phones 3 times more likely than Apple iPhones to have been bought at discount store

“Consumer Intelligence Research Partners, which has been exploring the differences between Americans who buy Apple iPhones and those who choose phones running Google’s Android, released a new set of charts to Fortune on Wednesday,” Philip Elmer-DeWitt reports for Fortune.

“The first shows that when shopping for a smartphone, Android buyers favor discount and big-box stores — like Walmart and Cosco — three times more than iPhone buyers,” P.E.D. reports. “In the past year, 20% of iPhone buyers were switching from an Android phone, nearly three times as many as went the other way (7%). CIRP found roughly the same ratio when it compared Apple and Samsung owners.”

See all of the charts in the full article here.

MacDailyNews Take: They don’t call Android phones “The Poor Man’s iPhone” for nothing.

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14 Comments

    1. No No! The second Android phone was FREE! Buy one for $.99 and get the rest FREE! Are those FREE Obama phones also Android?

      But, they are picking up market share (as the FREE phones are shipped overseas to be sold as black market Android phones).

  1. I think Android is a generic term covering a whole range of phones, some smart, some not so smart, some downright awful. It’s a lottery knowing which Android manufacturer makes the best phone because each manufacturer runs a slightly different version of Android, most with some version of a manufacturer’s skin on top.

    One of the reasons why I ran away from the PC was that the machine, whether made by HP, Sony or Dell, would come with some incomprehensible pre-installed cruft that added no value to the Windows experience but was in fact a manufacturer’s effort to differentiate itself from the pack.

    With Apple you get the cleanest experience – the one that Steve-O intended you to have and the one that Apple designers and engineers strove to satisfy Steve-O’s sense of aesthetics, a tradition which continues to this day.

    1. Way to go, BLN – post with which I can wholeheartedly agree!

      A few months ago I browsed through the cell phones in Sam’s Club. I was interested in what a Note II or Galaxy III felt like to hold and use. Interestingly, the iPhone was the only device that was powered and allowed you to flip though menus and such. The others were powered down and had a fake display image. I was pleasantly surprised by that.

      1. By the way, the G3 felt OK to hold. I could deal with a phone on that scale, although it would not be as comfortable in a pocket. The Note felt ridiculously large. If you needed a tablet-like device, but were very concerned about portability and did not want to carry two devices, then a Note-like phablet might be the answer. Even then, I would only consider it as a cell phone replacement if I made only occasional, brief calls or regularly used a headset. Holding that thing up to your ear for more than a few minutes would be unpleasant.

    2. The smartphone world is following what happened in personal computers (just much faster). At first, there were several different platforms, which included companies that controlled the design of both hardware and software. Later, there is basically ONE company that takes responsibility for the COMPLETE user experience, and the “other” platform that consists of a fragmented collective of separate hardware companies and one software company.

      Yes, you could say Linux is an alternative, but for most users, its Mac or Windows. And in smartphones, there are still other platforms, but for most customers these days, the decision is iPhone or Android.

      In both markets, it’s Apple’s integration and attention-to-detail, versus the “good enough” attitude of the competition. There are some higher-quality non-Apple smartphone hardware out there, but if it runs Android, its basically a “commodity” phone like the cheap Android phone from the discount store.

      Meanwhile, Apple provides a superior user experience that is unique to iPhone, including the entire iTunes Store ecosystem. That’s why customers may start out in smartphones with a cheap Android phone, but most of them end up switching to an iPhone eventually. And once they switch, most of them do not switch back to Android. That’s what this research data is showing.

      Apple’s competition who mainly focus on low-end products are actually HELPING Apple in the long run, in both smartphones and tablets. They are expanding the base of users (mostly at the low end) much faster than Apple can do by itself. When those novice users become more experienced, they want something better, and they get an iPhone or iPad.

  2. Android phones VERY UNlikely to have been bought at at a regular price..
    I have NEVER seen an crapdroid phone to been bought at at a regular price, have you?
    That Headline should read 100 times likely..

    1. Bought at “discount store,” not just a a discount. I agree that Android phones seem to be frequently discounted. If you are going to buy an Android phone, then it would be foolish to pay full price (even more foolish than choosing an Android phone in the first place). But this article is focused on where iPhone and Android phones are purchased. The people who patronize Walmart and Cosco tend to favor Android phones, and that is an interesting fact.

  3. And so what? Not everyone can afford an iPhone. A smartphone is a powerful device and it’s cool that now most people can own one thanks to Android. Apple may or may not choose to follow Android to those bottom prices but Android shouldn’t be bashed because it can be cheap.

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