Microsoft and Nokia can’t hide from the very, very ugly truth: Windows Phone is failing miserably

“Neither Microsoft nor Nokia can hide from the very, very ugly truth,” Mark Rogowsky reports for Forbes. “Windows Phone is failing miserably to gain any important traction despite tremendous marketing support.”

“It’s true that globally, Nokia’s Lumia line set a record with 7.4 million units sold in the quarter. But those numbers mask the grim reality,” Rogowsky reports. “irst, North American sales actually fell to just 500,000 units. Second, average selling prices actually fell almost 20% from the prior quarter. To boost sales, Nokia has become a low-end smartphone maker.”

Rogowsky reports, “The two companies sit at a crossroads. Microsoft is paying Nokia $250 million a quarter to lose money pushing inexpensive Windows phones. The platform is picking up marginal share, but quite literally none of it is at the high end. If rumors about a lower cost iPhone from Apple prove true, even those gains are likely to prove short-lived. But more significantly, Windows Phone is on the verge of disappearing in the United States and parts of Western Europe, where most mobile-app development is centered. In theory, developers will write for a platform if the numbers exist somewhere. In reality, developers work on what they see and live with… Nokia and Microsoft both bet on each other and the bet appears to have gone sideways.”

Read more in the full article here.

MacDailyNews Take: Windows Phone had a chance. Its chance was based on the court systems of the world working in a timely fashion to address patent infringement issues and thereby drive up the cost of Android to the point where it became cheaper for phone assemblers to adopt and push Windows Phone to those too ignorant, stupid, and/or cheap to get a real iPhone. Developers would follow. However, at this late date and getting later every second, Windows Phone may not survive, given the glacial pace and/or incompetency of legal “systems” around the world. Timeliness is everything in tech. Missed opportunities are gone forever.

That two of the world’s most inept CEOs, Microsoft’s Steve Ballmer and Nokia’s Stephen Elop, couldn’t succeed is hardly surprising.

[Thanks to MacDailyNews Reader “Tom R.” for the heads up.]


  1. “If rumors about a lower cost iPhone from Apple prove true, even those gains are likely to prove short-lived.”

    Exactly. This is what I’ve been saying when all those naysayers (including MDN) were telling us that Apple will never make a cheap phone.

    The low-cost iPhone is all about expanding the market and eating the competitor’s lunch.

  2. MDN should also cheer that the Winokia Lumia phones do outsell the other artificially chosen nemesis, Blackberry. Not that Blackberry every did anything against Apple, but MDN just likes to arrogantly attack any company not named Apple.

    Good for you, MDN. Now it looks like the world will have a whole two choices in smartphone platforms. We all just love to have duopoly choice, right? Isn’t that the American brand of capitalism?

    They say more small businesses are started in the USA than any other country, but what they don’t say is that they are restaurants, and many of those are franchises. A real look at the business landscape in the USA in 2013 looks very similar to 1893, when wealth was held by the very few elites and consumer choice was A or B or make it yourself. Except today nobody makes anything themselves in the USA.

    1. so you’re going to compare the musical talent of a nation with 320 million to another with 35 million?

      For its size, Canada easily holds its own:

      Colin James, Rush, Triumph, Tragically Hip, 54-40, Spirit of the West, Paperboys, Odds, Bryan Adams, BNL, Sam Roberts, April Wine, Tom Cochrane, Loverboy, Bruce Cockburn, Guess Who, The Band, Nickelback, and so forth.

      … and if you like light & easy pop, David Foster, Gino Vanelli, Michael Buble, Anne Murray, and Shania Twain, Gordon Lightfoot, etc.

      Most people wouldn’t know what nation their favorite English-speaking artists are from. Especially in a huge nation that plays the same 40 corporate-pushed songs incessantly from coast to coast instead of celebrating local talent.

  3. Oh thank the Lord!

    MS Windows is the one technology I really and honestly do wish would hurry up and disappear from our lives. (I know it won’t happen in my lifetime, but it’s something to strive for.)

    Apple needs continued competition, but Windows ain’t it.

  4. Nah, I think devs also will write for a platform
    If the opertunity exists there. If there aren’t do many Apps on the BlackBerry or the WP there is a if get chance you can succeed and get noticed. With so many Apps in the App Store now its hard and its only the big ones that get noticed the most.

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