Apple CEO: Google Glass a ‘difficult’ product, hints at ‘iWatch’

“Google Glass, the wearable technology from the search giant, is gaining a ton of buzz,” Dan Simon reports for CNN. “But Apple CEO Tim Cook is not a huge fan of its potential. ‘I think from a mainstream point of view, this is difficult,’ Cook said… Cook noted that he needs glasses to see and questioned whether people would want wearable technology on their faces. ‘I don’t know a lot of people that wear them (glasses) that don’t have to,’ he said.”

“Cook was speaking at the “All Things D” technology conference Tuesday evening. The annual event draws hundreds of technology executives from around the world,” Simon reports. “Questioned by moderators Kara Swisher and Walt Mossberg, who manage the technology blog by the same name, Cook seemed to hint that Apple may someday enter the ‘wearables’ market, but declined to be specific.”

Simon reports, “Speculation has been rampant in recent months that Apple might unveil an iWatch. ‘I think there are lots of things to solve in this space. It’s an area that’s ripe for exploration,’ he said.”

Read more in the full article here.


      1. Or wearing a watch for that matter. You are not going to convince the younger generation to wear something they don’t currently wear. Very few students in high school or college wear watches but every freak’n one of them have phones.

        It’s not going to be that simple.

      2. We’ve all seen people who wear sunglasses all the time, but we also know that people get annoyed having to wear glasses to watch 3D movies and TV.

        I agree that for wearable computing, a watch is more socially acceptable than glasses, but there will be people who want to flaunt their technology and glasses will appeal to them. However I don’t think that the number of people wanting to show off in that way is enough for the basis of a viable business and much depends on whether the public at large thinks those wearing them are cool or losers.

  1. I understand and appreciate new products, but there are limits when the product interferes directly with human interaction or distraction from key focused attention.

    You don’t want to be distracted by looking over and down at a center console in a car, nor do you want to be tilting your head all the time in a group to be able to make eye contact because of your GGlasses.

    Research showing the lack of productivity when multi-tasking leads me to think GGlasses won’t go mainstream.

  2. I predict the next great wearable technology will be “i-underwear”.

    The technical writers and bloggers will love it since it places the wearable technology closer to their source of information.

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