T-Mobile USA: We can’t afford Apple’s iPhone

“T-Mobile USA has lost customers because it does not carry Apple’s iPhone, but the company is not willing to make major sacrifices to add the device to its portfolio, said a T-Mobile executive,” Tammy Parker reports for FierceBroadbandWireless.

“‘Make no mistake about it: We would love to carry the iPhone. However, we want the economies to be right for us,” said Jim Alling, COO of T-Mobile USA. He made his comments during a wide-ranging discussion that featured executives from T-Mobile and MetroPCS during the Morgan Stanley 12th Annual Technology, Media & Telecoms Conference in Barcelona, Spain,” Parker reports. “”

Parker reports, “Alling acknowledged that not carrying the iPhone has been detrimental to T-Mobile, saying, ‘We recognize that it has been a point of churn for us.'”

Read more in the full article here.

MacDailyNews Take: There’s no hope for too cheap and/or too stupid. Everyone knows that only inferior carriers don’t have iPhones, only iPhone knockoffs.

[Attribution: Cult of Mac. Thanks to MacDailyNews Reader “Dan K.” for the heads up.]

Related articles:
T-Mobile USA expands HSPA+ network in direct bid for iPhone customers – November 7, 2012
T-Mobile USA focused on ‘selling against the iPhone’ starting September 21st – August 28, 2012
Apple iPhone have-nots: T-Mobile USA customer losses continue to mount – May 10, 2012

37 Comments

  1. I dumped T-Mobile for my AT&T iPhone 5. If there had been a T-Mobile signal at my new apartment I might have been… NAH… Had to finally get an iPhone! Adios T-Mobile.

  2. what is the aTT and Verizon strategy?

    it’s:
    carry the iPhone but PUSH android, Windows Phones etc.
    If a customer comes in sales guys are trained to tell them how much more wonderful (piece of crap) android and Win phones are. (Android etc phones from which they make more money ). AT&T boss even carries a Windows Phone as his primary phone and shows it off at every opportunity during TV interviews etc.

    ONLY sell iPhones to DETERMINED iPhone customers i.e those who throw a tantrum “I want an iPhone, iPhone, iPhone… !!!”.

    in this way AT&T and Verizon figured they would stop ‘churn’ from people just wanting the iPhone but still try to max profits (by selling ignorant customers android crap)

    Unfortunately (as the T mobile boss realized looking at the reports) even with this ‘Push anything else but iPhone’ strategy, the bulk of their smartphone sales are still from apple. Over 50% of AT&T’s smartphone sales are iPhones…

    T mob boss: if you don’t carry iPhone you will die slowly…

  3. IF T-Mumle won’t spend the money or the time to listen to the CUSTOMER, then T-Mumble will be a second or third tier provider until they perish. The COO needs to be dropped off a building in Seattle and replaced by someone who actually understands what a customer is !!!

  4. Curently, T-Mobile has by far the least expensive prepaid smartphone plans. Unlimited everything starts at $50 per month (throttled) and goes up to $70 (generous allowance). Their low-cost VMNO, SimpleTalk goes even lower, starting at $40 per month unlimited everything (throttled after 250MB), or $50 (no throttling at all!). You bring your own SIM-compatible device (iPhone 5 works with their 4G).

    These guys are frugal and they simply don’t want to go for the top end of the market. Many iPhone owners actually use unlocked devices and T-Mobile cards. Now that the iPhone is truly LTE-compatible, the numbers can even go up further.

    Paying Verizon or AT&T for their absurd nickle-and-diming just because they officially carry the iPhone is worse than laughing at T-Mobile for not offering the iPhone.

    1. +1 for Predrag

      admittedly it is confusing why T-Mobile has avoided becoming a seller of the iPhone, but the badmouthing here of a a mobile telecom that offers unlocked iPhone owners by far the best value in North America is completely tasteless.

      It would seem the peanut gallery at MDN prefers doing business with the mob bosses running ATT or Verizon or Sprint. Do please explain why, tough guys.

  5. My iphone has been on T-Mobile since I bought it. Only financial idiots pay the other carriers hundreds more a year for the same service. Bet the are the ones going to check cashing places too. Lol

  6. “MacDailyNews Take: There’s no hope for too cheap and/or too stupid. Everyone knows that only inferior carriers don’t have iPhones, only iPhone knockoffs.”

    MDN and other members, I guess from your elitist perch you “in crowd” are unable to see all the little people. Not all can afford to pay $200 and a monthly service of $80-90 for an iPhone or want too.

    No need to condemn those who can’t nor the carrier that also can’t justify an iPhone just to feel better about yourself. I guess some of you would prefer that we only had one or two large telecoms. But if you have an iPhone you certainly can use it on T-Mobile.

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