NPD: U.S. market may be too saturated for the new iPhone to beat the iPhone 4S’s record sales

“The NPD Group’s Stephen Baker chose Tuesday 9/11 — the day before the expected launch of Apple’s new iPhone — to pour cold water on what he calls the ‘growing expectation that this release will achieve the equivalent blowout sales success that the iPhone 4s enjoyed,'” Philip Elmer-DeWitt reports for Fortune.

Equivalent? As we reported Monday, conventional wisdom on Wall Street has it that the iPhone 5 will outsell the iPhone 4S by a wide margin,” P.E.D. reports. “Among the handful of analysts who were willing to venture a guess, estimates for iPhone 5 sales this quarter (i.e. in the eight days from 9/21 and 9/29) ranged from 6 to 12 million. It took Apple three days to sell 4 million iPhone 4S units last year. Topeka’s Brian White estimates by day 3, the company will have sold 5 to 5.5 million iPhone 5s.”

P.E.D. reports, “Stephen Baker begs to differ.”

Read more in the full article here.

MacDailyNews Take: As we wrote on Sunday:

“The iPhone 5 will break all smartphone sales records – just like every single iPhone model before it.”

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