Analyst: Apple positioning itself to dump all Google products, including search

“Apple is positioning itself to abandon all of Google’s products, including their almighty search product, Ben Schacter, an internet analyst for Macquarie Research, told CNBC’s ‘Squawk on the Street’ Tuesday,” Cadie Thompson reports for CNBC. “‘This is an issue we think is going to happen ultimately,’ Schacter said. ‘Whether it happens this week or next week on the iPhone 5 or iOS6 launch, we don’t know for sure. But we think ultimately, we will see these companies completely apart, and that means apart even on search.'”

“Apple announced earlier in June at its annual developers conference that it was ditching Google Maps for its own mapping system and since then there has been much speculation about whether the iPad maker would also soon be scrapping Google search,” Thompson reports. “The iPhone maker also announced this summer that it would no longer have YouTube, which Google owns, pre-installed on its next generation iPhone.”

Thompson reports, “Schacter said that while he sees Apple dropping Google search, he doesn’t see the iPhone maker turning to another search engine like Microsoft’s Bing to replace Google in its products. Rather, he said Apple is likely to adopt more of an app-centric search for users.”

Read more in the full article here.

MacDailyNews Take: As we’ve said many times in the past: “Google will rue the day they got greedy by deciding to try to work against Apple instead of with them.”

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Google has the most to lose in war with Apple – August 9, 2012
Apple removes Google’s YouTube app from iOS 6 – August 6, 2012
Apple looks to wipe Google off the ‘map’ with iOS 6 – August 2, 2012
Gruber: ‘Google made a mistake by deciding to oppose rather than ally with Apple on mobile’ – June 13, 2012
Apple to dump Google Maps off iPhone and iPad – June 5, 2012

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