Beleaguered Nokia releases pink nail polish to match Lumia 900 Windows Phone

“Recently we spoke to Nokia’s Nikki Barton, Vice President of Smart Devices UX Design at Nokia, about what the company is doing to cater to a female customer base,” Helena Stone reports for Chip Chick.

“Offering phones in bold color choices along with matching accessories has been one such method that they have been using to attract women,” Stone reports. “Well it looks like Nokia has taken things one step further with the launch of Nokia Lumia pink nail polish.”

Stone reports, “This hot pink Nokia Lumia polish is designed to match the pink version of the Lumia 900 which was recently introduced in the U.S., via AT&T.”

Read more in the full article here.

Steph Powell reports for Kiss and Makeup, “According to Valerie Buckingham, director of marketing for Nokia North America, the collaboration marks ‘the next generation of mobility’ because ‘phones are in your back pocket all day [and should represent] the most personal parts of your style.'”

Read more in the full article here.

Limited-Edition Nokia Lumia Pink Nail Polish
Limited-Edition Nokia Lumia Pink Nail Polish

MacDailyNews Take: Hoo boy, this one is simply shartastic! Is that Steve we hear chuckling from above? We had to read and reread “August 1” on these articles about seven times each to convince ourselves they didn’t say “April 1.” Looks like every day is April Fool’s Day for the poor bastards left at Microsoft’s beleaguered Nokia.

[Attribution: The Loop. Thanks to MacDailyNews Reader “Fred Mertz” for the heads up.]

Related articles:
Beleaguered Nokia, already at junk status, lowered further by Fitch – July 20, 2012
So far, Microsoft and AT&T have blown $550 million pushing Windows Phones no one wants – July 19, 2012
Beleaguered Nokia’s Q2 results a disaster and it’s due to get even worse – July 19, 2012

40 Comments

  1. I know this sounds weird. But a lot of things sound weird in America. Take for example Man Bags. Think that’s what they call them. In America it would be akin to men carrying handbags. Another, is men driving cars that have their boot (or is it Trunk, I can never remember) replaced by a compartment…..think you call them crossovers. Another, is phone makers offering pink ……..er, maybe not.

  2. OMG are they desperate or what? Anyone views the Promo? Awful. The first female looks like a dragon lady and the others hookers! As a female I’m offended. BTW the pink is ugly. I myself prefer Essie brand “Tour de Finance”. Actually maybe that would be an appropriate color for the next iPhone. On the other hand, I’ll stick with my Virgin White Apple phone.

  3. If it weren’t for the fact that Nokia is doing badly selling phones, I actually wouldn’t think that the nail polish is a bad idea.

    But since they are doing badly as of late, it comes off desperate.

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