Apple launches Hulu Plus on Apple TV

“Apple on Tuesday quietly updated the Apple TV set-top box, adding a new application for the Hulu Plus streaming video service,” AppleInsider reports.

“The subscription service appeared on users’ Apple TV home screens on Tuesday without the need for a software update,” AppleInsider reports. “Those who subscribe to the Hulu Plus service can log in to access their account, while new users are offered a free one-week trial.”

AppleInsider reports, “Hulu Plus joins Netflix, MLB.TV, the NBA, NHL, Vimeo, YouTube, and WSJ Live as third-party content providers available on the Apple TV. They join Apple’s own iTunes content available for sale or rental.”

Read more in the full article here.

[Thanks to MacDailyNews Reader “Lava_Head_UK” for the heads up.]


  1. Could this have been a concession to get or keep content in the iTunes Store? I would not think that Apple would ad an other outlet to view TV shows without something in return. Of course Apple may have just been trying to give Netflix some competition in the streaming market or just responding to user requests, but I doubt it.

  2. About time…now all we need is Amazon Prime Instant (not purchases/rentals) and this will be competitive with Roku for users with the 3 major streaming subscriptions.

  3. amazon prime would be interesting though i doubt it. they really are more of a competitor in this space. adding HBOgo and WatchESPN would be big though.

  4. In the UK could do with BBC iPlayer, 4oD, etc. that appear on Xbox Live, PlayStation Network, generic streaming devices, set-top boxes, Smart TVs, and Blu-ray players.

    Would’ve been good to watch the BBC’s 24 live Olympic streams via Apple TV.

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