FUD Alert: Consumer Reports to ‘investigate’ reports of iPad and ‘excess heat’

“An influential U.S. consumer watchdog is investigating online reports that Apple Inc’s new iPad throws off an unusually large amount of heat and will publish its findings later on Tuesday,” Reuters reports.

Consumer Reports, which reviews everything from electronics to cars, noticed comments on online forums and on Apple’s website about excessive heat from the new device, which went on sale Friday, and decided to look into the issue, a spokesman said,” Reuters reports. “The group will publish its findings on Tuesday after finishing a battery of tests, the spokesman added.”

Read more in the full article here.

MacDailyNews Take: FUDtastic! This charade couldn’t be any more transparent.

Hey, whatever it takes to put AAPL on sale, right?

What took you so long, Consumer Reports? Your Hoverounds not charged up this morning? Misplaced your dentures? Bet when they heard about the “online reports” (read: FUD planted by Apple’s roadkill and/or stock market manipulators), everyone at Consumer Reports promptly filled their Depends.

“Influential U.S. consumer watchdog.” Who does Consumer Reports really influence, exactly? The media echo chamber never questions or reports, it just regurgitates and amplifies whatever horseshit the fake iPad maker and/or hedge fund planted, so we’ll tell you who Consumer Reports influences: Grandmas looking for their last vacuum cleaner.

We can’t wait to see Consumer Reports’ tests. “When placed on a heating pad turned up to 10, the iPad exhibited a noticeably hot surface. When rested on a hot water bottle, the iPad threw off an unusually large amount of heat. When set on a hot-plate upon which we had just boiled our daily prunes for mashing, the new iPad became strikingly hot to the touch. Therefore, even though the new iPad ranks highest in every category we measure (and several that we don’t), Consumer Reports cannot in good conscience recommend the new iPad. Samsung’s Galaxy Tab, which does not get hot during normal operation, remains Consumer Reports Top Pick, especially since neither we nor our readership can even see the iPad, much less its so-called ‘Retina display,’ nor do we know WTF an “App” even is.”

For the umpteenth time: Consumer Reports is a garbage publication, bird cage liner for bird-haters, an anachronism looking to ride Apple’s coattails to gin up free publicity as their readership is rapidly dying off and/or is already dead. Their ability to judge electronics of any kind is nil. If you subscribe, cancel immediately. Tell your friends and family to wake up, too.

Because we’ve been doing this for well over a decade now and have seen anti-Apple FUD deployed repeatedly to no avail, we told ya so already (twice):

Can’t compete? Spread bullshit that will ultimately have no impact on Apple nor assuage the pain of your abject failure. Like Mac Cube mold lines termed “cracks,” iPod “scratches,” iPhone antennas, Chinese labor, iPhone antennas again (try and try again and fail both times), trojans misrepresented as “viruses,” etc., this is nothing more than white noise that loudly announces the beginning of yet another new stretch of Apple roadkill.

This is the heat they really fear: Apple sells over 3 million new iPads in three days.

As we already wrote [even] earlier this morning:

FUD, Inc. works like clockwork. Watch for reports and forum posts that take what is a normally-operating, warmer-running iPad and conflate it into “overheating.” Anyone who does so works for Apple’s so-called “competition” or their PR firms/departments, or is being manipulated by them, or is simply seriously misinformed.

We’ve used both the original iPad and the iPad 2. We now use the new iPads and have been since Day One. They run slightly warmer because they are significantly more powerful and capable. Even after hours of continuous use, they are not “hot” to the touch, nor are they not performing as intended.

If this is the best the FUDsters can come up with this time, they are even more doomed than usual.

Here’s the statement that Apple just released this morning: “The new iPad delivers a stunning Retina display, A5X chip, support for 4G LTE plus 10 hours of battery life, all while operating well within our thermal specifications. If customers have any concerns they should contact AppleCare.” (via AllThingsD‘s Peter Kafka)

Related articles:
Like clockwork: Let the iPad ‘overheating’ FUD begin! – March 20, 2012
Infrared test shows more powerful new iPad running a safe 10-degrees warmer than iPad 2 – March 20, 2012

50 Comments

  1. my new iPad is way cooler than any laptop I’ve ever used since the beginning of computing. I am not feeling a hotspot or any heat at all. My iPhone 4S runs hotter. new iPad 32MB Verizon.

    1. Apparently, they already released the initial results.. gets up to 115 degrees when plugged in and playing Infinity Blade II for 45 minutes.

      Wonder if they will test it under normal circumstances.. and also test other tablets.. ultraportable laptops. Doubt it.

      The headline will say “iPad runs at over 115 degrees”.. and in small print at the bottom say “when playing high-end graphics games for prolonged periods”**

      **Married men are at less risk due to nagging wives and children preventing prolonged game play

  2. Why don’t they investigate Google Android devices for being obsolete at launch? That they are usually launched with old OS and no real hope of upgrade?

    By the way, CR, my coffee maker and my toaster oven are operating within manufacturer’s specified temperatures, however they still feel quite hot to the touch. Perhaps you should also investigate them, hmmm?

  3. CR should first investigate overheating of kitchen ranges they test so diligently. I mean, these things go to 450°F (232°C) for crying out loud! I’m not even going to touch self cleaning mode temperatures here! That’s where CR expertise should be directed to. And that’s where it should end!

    1. These PR whores have iPads for personal use already, so of course they know that there is no problem with heat unless they try to use iPad under direct sunlight, what is impossible for any tablet.

      So there is nothing to test and investigate. Yet they ride the tabloid nonsense to do the PR.

  4. I’m tellin’ ya’ now, if Consumer Reports says the iPads are bad, I’m getting out my H&K and turning the iPad into Swiss cheese. Pronto! Them air-cooler iPads run lots cooler than the battery-powered versions…

  5. Hey guys, come on, ease up. We are all sure that our iPads are running fine and the report will probably show it’s working in perfectly reasonable limits and Apple stock with soar to ever better heights having crushed these claims, just like the Chinese labor issue and Antennagate. Seriously, no need for all the hatred. Let the product do the talking.

  6. Consumer Reports should investigate this urban myth; it is their job. However, I’m not optimistic about their the accuracy of their results. I have owned a computer since 1979, and I have never known CR to be accurate with computers of any brand. In the past they evaluated computers by irrelevant criteria. They simply didn’t know what they were doing. I wonder if they even know what “running hot” means in a computing device.

  7. Big Apple fan and my first iPad changed my life. My new 64gb LTE version gets too hot. I don’t care about any measurement of the heat other than how it feels in my hands. Bottom line for me is that the device is no longer transparent. After emailing Apple, I received a very polite phone call and after discussing how I use the device they asked me to exchange my new iPad. The coolest part? They’re totally setting up the whole thing so I have zero downtime and almost no inconvenience.

  8. Apple has already sold over three million of the new iPads. If there was an actual over-heating problem that affected even 1-in-100 (1% of) customers, that’s over 30,000 angry customers. Even 1-in-1000 (over 3000) would cause a major stir…

    There would be reports of lines at Apple Store Genius Bars. There would be reports of Apple’s tech support phone lines being overloaded. People would be lining up to get a refund, not to buy. And you know the media would be all over it.

    It’s the same as “antenna-gate.” ACTUAL customers are happily (and quietly) using their coveted iPads, not complaining about non-existent problems.

  9. There was a time when CR was a useful and reliable resource. But as I reflect on that, that was 40 or 50 years ago, and I make the same judgment with regard to the credibility of the rest of the mass media outlets. FUD it is. Of course we can rely on the SEC to closely watch such stock manipulation. Right.

  10. I thought MDN was overreacting, but it seems they were right.

    Consumer reports is jumping on the FUD train already, because one report said the new iPad was a few degrees hotter than the previous model (but still within well within its safe temperature range in its specs), before doing any ‘investigation’ of there own. They must be more tech illiterate than Walter Isaacson!

  11. Be forwarned of any articles claiming a x% change in temperature. A reputable article will simply state the actual temperature change, and let the user determine if it is too hot. There is no % difference in temperature unless you wish to use the Kelvin scale (Absolute Zero as a baseline for zero energy), even then you will have many emails from physicists.

    Example of equivalent temperature changes expressed as a numerical percentage:
    80˚F to 90˚F = 12.5%
    27˚C to 32˚C = 18.5%
    300˚K to 305˚K = 1.7%

    I’m not sure if anything can feel “twice as hot” much less “10% hotter”. Those are extremely subjective terms. If you’re going to write about a scientific or mathematical fact, then go grab a scientist or mathematician, not your Calculator app.

    1. I am glad that you brought it up. I was just about to post the same thing. Percentage does not apply well to temperature unless you use the Kelvin scale but in this case, you are right that it is the human perception that is at play and it is about whether it creates any sensation of pain.

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