Lowe’s equips employees with 42,000 Apple iPhones

“Lowe’s Cos. is enhancing its website and equipping store employees with iPhones as the second-largest U.S. home-improvement retailer seeks to catch up to Home Depot Inc. (HD) and boost sales from its existing locations,” Chris Burritt reports for Bloomberg.

“Next month, Lowe’s will introduce its MyLowes online tool that customers will be able to use to store owner’s manuals, warranties and paint formulas, Chief Information Officer Mike Brown said in an interview,” Burritt reports. “The Mooresville, North Carolina- based company is arming workers with 42,000 iPhone 4s to answer shoppers’ questions and ring up purchases.”

Burritt reports, “The company is working to catch larger Home Depot, which gave employees Motorola Inc. handheld devices last year to let them spend more time helping customers and less on behind-the- scene duties.”

MacDailyNews Take: Motorola? Pfft. Lowe’s has done more than “catch up,” they’ve whipped right past Home Depot by choosing The King of All Smartphones.

Burritt reports, “Lowe’s is replacing 72,000 computer screens with flat panels in more than 1,700 stores, increasing bandwidth for transmitting data and adding Wifi for shoppers’ smartphones, Brown said. It’s adding thousands of items for sale online and last month introduced a Spanish-language version of lowes.com and an app for the iPhone and the iPod touch.”

“The Apple Inc. iPhones replace scanner guns based on technology dating back to the early 1990s,” Burritt reports. “Each store is getting about 25 of the devices which eventually will be enabled for mobile calling, e-emailing and text-messaging as well as processing credit and debit card purchases, said Brown, who has been with Lowe’s for 26 years.”

Read more in the full article here.

[Thanks to MacDailyNews Reader “Don E.” for the heads up.]

Related article:
Apple seen pushing into new markets as patent app reveals more about portable point-of-sale system – September 8, 2011


  1. I primarily shop McLendons, which is one of the few “hardware” stores actually left.

    Lowes and HD are not hardware stores, they are “home improvement centers” and its a big difference although between the two Lowe’s seems to stock oddball fasteners and more traditional hardware store items vs. HD.

  2. Well perhaps Home Depot won’t be far behind… after all, no-one in their right mind would expect those Motorola devices to last longer than a year…

    Employees may even be accidentally dropping them more often now too.. 😉

  3. This is going to get me to bite the bullet and get their consumer credit card which gives you 5% off every purchase. Will save me big bucks on my renovation. Just have to make sure you pay it off every month…

  4. I currently work at Lowes and the iphone is replacing our huge phones we carry now. We will also get certain apps about the department we are in. The are suppose to help us serve the customer better. And im pretty sure they all come standard with an otter box. they should be fun 🙂

  5. Sounds great, too bad HD has better quality at lower prices (e.g., wood, commercial carpeting). We just finished our basement and started with Lowe’s because it was closer. Ended up switching to HD and wishing we had gone with them from the beginning.

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