Nokia exec: Apple’s iOS platform is ‘outdated’

“Nokia‘s new superphones will offer a superior user interface and a better, cloud-enabled experience than its chief competitors, the company’s top U.S executive told [us],” Matt Marshall reports for VentureBeat. “The reliance by Apple and Android phones on the ‘app’ as the central metaphor is ‘outdated,’ he said.”

MacDailyNews Take: Apps are “outdated” for every company that has none to offer.

Marshall reports, “Until now, many people had hoped to see Nokia’s first U.S. smartphones based on Windows Phone 7 as early as this year. But under questioning, Chris Weber, President of Nokia, head of North America, would confirm only that the phones would first hit the U.S. ‘in volume’ in 2012. He said Nokia CEO Stephen Elop had committed only to releasing a Nokia Windows Phone device ”somewhere” this year, but would not say whether this would be in more than one market or whether or not the U.S. would be included.”

MacDailyNews Take: Where are these many hopeful people? And, forget about “when,” nobody cares if they’re released or not. The main hope for Windows Phone ’07 is that Android becomes so unattractive due to its infringement of Apple’s, Oracle’s, and Jobs-knows-whose-else’s, patents that phone assemblers like Motorola, Samsung, etc. all flock to Microsoft out of desperation.

Marshall reports, “Weber called Android and the iOS phone platforms ‘outdated.’ While Apple’s iPhone, and its underlying iOS operating system, set the standard for a modern user interface with “pinch and zoom,” Weber conceded, it also forces people to download multiple applications which they then have to navigate between. There’s a lot of touching involved as you press icons or buttons to activate application features.”

“Nokia, by contrast, will offer a more seamless and efficient interface with its ‘live tiles and hubs’ approach. It does this via Microsoft’s Windows Phone operating system, where applications will be integrated into everything you do,” Marshall reports. “Still, much of this ‘hubs and tiles’ approach has been a feature of Microsoft’s Windows Phone OS since its launch about a year ago. It has yet to demonstrate significant traction, though it’s also early days still.”

MacDailyNews Take: “Live tiles and hubs” is the kind of song and dance you do when you have no ecosystem, developer support, or apps of which to speak. “Live tiles and hubs” is a 4 sq. inch. patch trying to cover an entire world of missing apps. We can clearly see what you’re trying to hide Microkia.

“‘We’re way ahead of them [Apple and Google],’ Weber said, referring to exploiting cloud technology to offer things like cross-platform services in the enterprise,” Marshall reports.

Read more bullshit from a failing company’s marketing flack in the full article here.

MacDailyNews Take: Nokia couldn’t do it themselves, so they desperately turned to Microsoft to not only provide them a CEO, but an operating system that’s not only woefully late, but also brings precious little that’s compelling, as sales figures attest. Still, Nokia continues to have delusional executives on board who have the gall to claim Apple’s iOS is outdated and that they’re “way ahead.”

The only place where Nokia’s “way ahead” of Apple is on the road to bankruptcy. Way, way, way ahead.

Dude’s gotta be shroomin’. This sort of deluded thinking is why Nokia has been and will continue to fail hard: A fish rots from the head down.

 

[Thanks to MacDailyNews Readers “Fred Mertz” and “N8nNC” for the heads up.]

Related articles:
IDC: Apple now the world’s #1 smartphone vendor – August 4, 2011
Apple took two-thirds of available mobile phone profits in Q211 – July 29, 2011
As bad as it seems now, beleaguered Nokia’s future looks even worse – July 22, 2011

91 Comments

  1. @Ubermac: the tiles are a major innovation, because they reduce the need for precision on the touch screen interface, saving production costs while deceiving users into thinking they have an iPhone interface.

    Whoops. I think I need medical help. I can’t stop laughing.

  2. “Live hubs and tiles.” Getting sexy there, fella! But how you gonna rub the hubs and pile the tiles without touching, dude? Are you just gonna …er, blow at the display?

  3. iso is out dated – in terms of it looks and feels the same as it was designed since apple started. The rest have merely skinned with eye candy the android shell with confusing changes to each model and upgrade. This doesn’t set well in the long run fun users. Apples iso is strong and well suited for the long term. Maybe in ios7 apple will introduce candy for appeal.

  4. I see in my crystal balls a catastrophic car wreck in Nokia’s near future. I for one will be an ecstatic rubber necker as the BLOODBATH begins. I’ll be wearing my rain coat and goggles. 😉

    Seriously, is dumbass hyperbole the best Nokia has to offer?

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