Amazon said to be skimping on Android tablet in attempt to undercut iPad on price

“Amazon has been readying a color screen tablet that will run the Google Android operating system,” Nick Bilton reports for The New York Times. “According to a person who works with Amazon and asked not to be named because he is not authorized to speak publicly by the company, Amazon has struggled with a number of issues while building its upcoming tablet.”

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“Executives worried that putting Android on an Amazon tablet would be like opening a new music and video store on a city street already packed with dozens of other music and video stores,” Bilton reports. “In the end, Amazon realized that if it created its own operating system for its upcoming tablet, it would need to entice developers to build apps on yet another platform… Hewlett-Packard, with its webOS, and Research in Motion, also with its own operating system, are having a harder time winning developer’s time and they have far fewer apps.”

MacDailyNews Take: Android tablet sufferers aren’t much better off – their app choices are few and far between. A couple hundred versus hundreds of thousands for iPad users.

“Amazon has also been working hard to offer a device that is competitively priced compared to other tablets. The person who works the company said Amazon planned to offer its Kindle tablet at a lower price than the Apple iPad, which costs from $500 to $830 depending on memory size and 3G abilities,” Bilton reports. “To do this, Amazon is building its tablet with the bare necessities inside. Limiting memory capacity, peripherals and choosing to skip a built-in camera in the device, the person said.”

Read more in the full article here.

MacDailyNews Take: Just what the world needs, more half-assed cheap crap afflicted with AppLack™.

21 Comments

  1. As others have pointed out, past sneering about “over-priced toys” and the “Apple luxury tax” is now proving to bite Apple’s competitors in the butt. Back in late 2009, everyone was complacently expecting that Apple’s rumored tablet** would cost well over a grand. But Apple had invested wisely in its supply chain (using all the profits banked from competing on quality and user experience, rather than slavishly chasing specs and market share). The end result: iPad pricing so devilishly aggressive that now it can hardly be matched even by crap knockoffs, much less competitive products. How’s THAT Apple tax for ya?

    **You ever notice how Apple’s product copy never refers to the iPad as a tablet? That’s because its not. “Tablets” are all the cheap clones and half-baked knockoffs that attempt to kill the iPad. Sure, its easy to beat the iPad on price if that’s all you care about. Just get an Etch-a-Sketch to sorta “play” Flash: and really, it wouldn’t be much worse than some of the crap out there now.

    Oh, and look: there’s Amazon, about to shovel yet another “tablet” onto the field. Good luck with that, Jeffy. Whatever the result, no doubt we can look forward to seeing it trumpeted as a smashing success on every Amazon webpage for the next five years (though always without public sales numbers, curiously).

    1. @Berrylium “AppLack? Isn’t that an insurance company?”

      AppLack is a descriptive term for the app situation in Android tablets. I think it is rather clever term and worthy of note to the one who coined it!

      AppLack….I love it!

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