Are MacBook sales preparing to explode?

“Steve Jobs likes to talk about history-making products, and in the case of the MacBook Air the moniker fits. Apple (Nasdaq: AAPL ) is gearing up its supply chain to ship 8 million of the sleek systems in time for back-to-school sales, DigiTimes reports,” Tim Beyers writes for The Motley Fool.

“Only once in the past four quarters has Apple sold more than 4 million Macs in a quarter, and that was in Q1,” Beyers writes. “Now, if reports are to be believed, Apple could sell two quarters’ worth of Macs and generate as much as $10 billion in revenue in Q3 alone.”

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Beyers writes, “Reports from suppliers by way of publications such as DigiTimes often miss the mark, sometimes by wide amounts. That’s probably why institutional investors don’t seem to care about these reports, and in truth the best approach toward them is skepticism. But even if the report is erroneous, the broader point is that these numbers don’t even include iPads. Throw them into the mix, and Apple becomes the world’s leading seller of computers.”

Read more in the full article here.

19 Comments

  1. “Imminent” and no. The Apple bull bloggers are just getting a bit carried away with their highball figures. Apple will certainly sell a decent number of MacBook Airs, but some people yelling 8 million in a quarter isn’t possible. It would almost make it seem as though the Windows PC was dead. I’d figure that more iPads would be going in the back-to-school mix than MacBook Airs.

    Sorry, but Apple isn’t going to be able to double notebook sales YOY. Wall Street is absolutely certain of that by saying that Apple has no major growth left.

  2. i have one of the very earliest MacBook Airs. It has been on every continent in my rucksack and suitcase – yes, even – Antarctica. It has done everything I’ve ever asked of it. I’m highly delighted, a, totally robust and reliables is my wife. I can’t see me ever going to a MacBook or MacBookPro : it may be another iteration or three before I need to replace it but Air is the way to go !

    1. The new MBAs make MBPs more of a niche product. But when you have to create and edit large photo files in a mobile environment, the Pro is irreplaceable. Although the largest solid-state drive is only 512GB, you can’t beat the performance, so I use pocket-size plug-and-play 640GB firewire drives when needed. Battery life is great, alas, up until Photoshop/Bridge are opened. Fortunately they make a car-charger and a convertible Euro-format plug.

        1. Photographer – when I have enough time off from my IT job. My ‘Air’ starts off as my Nikon camera back-up (and tethered virwer) but is my ‘everything else’ machine.

  3. Corrigendum

    I have one of the very earliest MacBook Airs. It has been on every continent in my rucksack and suitcase – totally robust and reliable. I’m highly delighted, as is my wife. I can’t see me ever going to a MacBook or MacBookPro : it may be another iteration or three before I need to replace it but Air is the way to go !

  4. The 8M figure is way out there. Problem is someone in 4 months will quote this after posts MB sales of 2-3M that Apple are in big trouble because they have a glut of MBAs.

    Rumor quickly becomes fact on the interwebs.

    I’m flipping between an iPad2 and a MBA for the missus as a replacement for her white MB. She does mostly web surfing but does have the occasional need for typing etc.

  5. “…..these numbers don’t even include iPads. Throw them into the mix, and Apple becomes the world’s leading seller of computers.”

    I thought that for the last 2 quarters Apple has been the largest computer maker in the world if iPads are lumped in?

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