Corporate Mac sales surge 66% as Apple makes huge enterprise gains

“Mac sales in the enterprise during Apple’s last fiscal quarter grew a whopping 66 percent, significantly outpacing the rest of the PC market, which grew just 4.5 percent in the enterprise,” Neil Hughes reports for AppleInsider.

“The data from Apple’s previous fiscal quarter was highlighted on Friday by analyst Charlie Wolf with Needham & Company,” Hughes reports. “‘Mac shipments in the business market grew at a torrid 66.0% pace, an order of magnitude higher than the 4.5% shipment growth rate of the business market,’ Wolf wrote.”

Hughes reports, “Broken down my market segment, Mac shipments grew 94.7 percent in the “very large business” category, 75.5 percent with “large businesses,” 58.1 percent with “medium businesses,” and 90.4 percent with “small businesses.” All of those totals well exceeded growth in the overall PC market… Apple also saw a whopping 155.6 percent growth in Mac sales to governments, compared with just 2.3 percent for PCs.”

Read more in the full article here.

MacDailyNews Take: The more people exposed to Apple products and Macs in particular, the more this will snowball. The genie’s out of the bottle and he’s wearing a halo!

18 Comments

  1. The Apple tsunami is at the beach and they see the wall rushing at them and still think that sad quarterly report from Dell and the other PC box makers was great. Keep collecting those sea shells idiots. Reality is overtaking you now!

  2. The PC is saturated in the Enterprise. There is a lot of room for apple to grow comfortably.

    OS X is actually a nice OS in the enterprise. You can join it to an Active Directory Domain and while some of the mechanics of policy enforcement and auditing are different, they work well and its very do-able with a little bit of pre-planning from IT.

    We have a few mac only groups at my work, and its an option to more people in the company each quarter it seems.

    1. Along with saturation is the current drive to go “back to the future” with desktop virtualization and thin clients. HP better refocus on its printers; Dell on Chapter 11.

      1. Damn skippy on virtual machines.

        As time goes on I think we’ll see more environments move to thin clients, at least in the enterprise. I know more of our production stuff goes that way every day. Its far easier to manage and deploy.

        HP has a massive server side and support business, as does Dell. We have long been a buyer of HP servers and the ProLiant line has been rock solid over the years. The support has been second to none for us.

        I honestly think Dell and HP to a large extent will re-invent themselves as more of an IT services provider than relying on desktop sales.

  3. It starts at the CEO level and works its way downwards from what I’ve seen. IT is normally the laggard in allowing the adoption of Macs in the enterprise as it screws with their perception of security whereas users in the sales, creative design and engineering departments just want the best tool for the job. Oftentimes it’s a Mac. 

    I see a sea change coming especially with new joiners to the workforce who espouse familiarity with OS X. It’s the older workers comfortably ensconced in their jobs who are resisting the Mac tide as they have no wish to wrap their heads around something new. 

    I had difficulty transitioning from Windows XP to 7 (hate the color scheme and illogically laid out buttons) so I said to myself screw it Windows isn’t getting any better or easier to use so if I have to learn something new it might as well be OS X. Luckily we have a choice where I work – some employers are more enlightened than others. So Mac it is for me.

  4. Ironically, the major differences in usability, stability and reliability between OS X (10.2, for example) and XP have significantly narrowed for Leopard vs. Win 7. Windows has taken so many cues from OS X (and Apple has adopted those few elements where Microsoft stumbled upon a good idea) that there are much fewer reasons for a switch today than there were before (not saying there aren’t any, though).

    Luckily, there’s halo, and ROI is still ROI, where Mac wins most of the time.

    1. I have Windows 7 partitioned in my Mac and I do occasionally boot into that drive for specific use cases usually involving IE9 or a program that can only be found as a Windows version. 

      I can tell you now that while the similarities seem congruent on the surface, actual usabilty, navigability, logical layout, and other intangibles make the Mac a far superior platform, bar none. I cannot abide by Windows 7 and find my productivity crimped by substantial margins.

  5. One thing to keep in mind here is that the Mac still has PLENTY of market share to take from Windows. So, from a share price pespective there’s LOTS of upside in AAPL. That thousand dollar share price target may not seem too far-fetched now.

  6. All too often the OS it set by CEOs or advisory panels seeking parity … so it goes; MS Office is a “must”, meaning using Windows is also. IT peons must do their bidding and few know more than MicroSoft IT orientation classes tell/mislead them. Macs may be making corporate inroads, but like my sister who uses a MacBook Pro at work, she must run it as a native Windows machine using Bootcamp. I’m not sure if that’s progress or not.

  7. The sea change is happening within corporate IT itself. The generation of IT managers who were lied to in the 1990s by the likes of Andersen Consulting into thinking Windows was the only option are now moving on, and a newer breed with OSX and Linux experience are moving up.

  8. ‘MS Office is a “must”, meaning using Windows is also’ is simply incorrect.

    There are indeed some elements of MS Office that are exclusive to WIndows but in many environments, MS Office on the Mac has parity with that on Windows. On occasion, I’ve deployed MS Office 2011 on a users Mac laptop and MS Office 2010 on the same user’s Windows desktop with no issues arising in their usage…

    1. I am so sick of administrative text only memos and meeting agendas being sent down from on high as M$ Word attachments to an email. There is absolutely no reason beyond laziness for this waste of bandwidth. Since I’m at a medium size public university (~20K students), it’s your tax dollars and their tuition sending MS $150,000 per yr for Windows and Office.

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