Today Rupert Murdoch, Chairman and Chief Executive Officer of News Corporation, unveiled The Daily — the industry’s first national daily news publication created from the ground up for iPad.
“New times demand new journalism,” said Mr. Murdoch. “So we built The Daily completely from scratch — on the most innovative device to come about in my time — the iPad.”
“The magic of great newspapers — and great blogs — lies in their serendipity and surprise, and the touch of a good editor,” continued Mr. Murdoch. “We’re going to bring that magic to The Daily — to inform people, to make them think, to help them engage in the great issues of the day. And as we continue to improve and evolve, we are going to use the best in new technology to push the boundaries of reporting.”
The Daily’s unique mix of text, photography, audio, video, information graphics, touch interactivity and real-time data and social feeds provides its editors with the ability to decide not only which stories are most important — but also the best format to deliver these stories to their readers.
“News Corp. is redefining the news experience with The Daily,” says Steve Jobs, Apple’s CEO, in the press release. “We think it is terrific and iPad users are really going to embrace it.”
Led by Editor-in-Chief Jesse Angelo and Publisher Greg Clayman, The Daily is the first application made available on the App Store as a subscription — which will be billed directly to an iTunes account. And because this paperless paper requires no multi-million dollar presses or delivery trucks, it will be priced at just 99 cents a week (or $39.99 for an annual subscription). The first two weeks are free, brought to you by Verizon Wireless.
“The Daily launches at a moment when advances in technology are changing the job of the modern editor,” says Mr. Angelo. “These advances are giving us new ways to tell stories. We intend to take advantage of all of them, and make The Daily the new voice for a new era.”
Each day The Daily will publish up to 100 pages focused on six key areas: news, sports, gossip and celebrity, opinion, arts and life, and apps and games. It will offer views from across the political spectrum. They will come from across cultures and generations, across America and the world.
The Daily will feature Sudoku and crossword puzzles, localized weather reports, and a customizable sports package that captures news on the user’s favorite teams. Subscribers will also be able to leave comments on Daily stories in either written or audio form — as well as bookmark them in-app to read later.
As readers move through The Daily‘s content, they will be helped by several highly intuitive navigation tools. And while The Daily lives on the iPad, most of its articles can be easily shared via Facebook, Twitter and email. The Daily will link out to the web, as well as bring the web into the app.
“In short, says Mr. Murdoch, “we believe The Daily will be the model for how stories are told and consumed in this digital age.”
The Daily has bureaus in New York and Los Angeles, as well as stringers across the country. Full company bios are available at TheDaily.com/about. Executive staff includes:
John Kilpatrick – Executive Creative Director
Steve Alperin – Managing Editor
Mike Nizza – Managing Editor, News
Richard Johnson – LA Bureau Chief
Sasha Frere-Jones – Editor, Arts & Life
Chris D’Amico – Editor, Sports
Elisabeth Eaves – Editor, Opinion
Peter Ha – Editor, Apps, Games and Technology
The Daily is also changing the way advertising is offered and consumed within a news publication. Full-page ad units are completely interactive, customizable, and offer a rich mix of branding and direct response opportunities. Launch advertisers include HBO, Macy’s, Paramount, Pepsi Max, Range Rover, Verizon, and Virgin Atlantic Airways.
“With The Daily, Rupert Murdoch has given us the chance to rethink the entire experience of news delivery and consumption,” said Mr. Clayman. “The ability to actively listen to and engage with our audience means we can continually provide an experience that consumers value in this fast-evolving tablet space. Together with our customers, our advertising partners, and the team at The Daily, we are excited to create a new form of media.”
The Daily is a first-of-its-kind daily national news publication built exclusively as an application for tablet computing. It provides readers the engaging experience of a magazine combined with the immediacy of the web and the need-to-know content of a newspaper, all while elevating user experience beyond the printed word. The Daily is a subscription-based news product, published 365 days a year, at the cost of $0.99 cents a week or $39.99 a year.
More info and download link (free app, subscription-based content) here.
if Jobs and Murdoch can be on the same page about this then maybe the partisans here should shut the hell up and be happy about these meaningful advances in news delivery.
stop being so predictably simplistic in your opinions.
“I think it is safe to say that among the educated public, Rupert Murdock and his media empire has very few fans.”
Predrag, your arrogance is showing.
I tried it. To cluttered to be useful. Too much information presented that I am not interested in. Worried about bias, so I deleted it.
The UI, performance and functionality are not ready for prime time. They should’ve AT LEAST waited to get that carousel navigation to look good and function well. Disappointed, but I’m sure it’ll improve.
I checked it out. It’s alright. I still like Flipboard best.
as opposed to The New York Slime which has”all the news we decide to make up and print”? Even my bird refused to poop on that and demanded better quality cage liners. Between this and instapundit.com I can be pretty much assured of getting actual *news* every day instead of Soros drool.
This thing is fuckin awesome!! It instantly makes those other news apps look like relics, like they were designed for some old iPad that came out in 2008, lol.
Can’t wait for the iPad 2 to come out so I can try it and the Daily too.
Why just US store?
Downloaded, awesome, subscribed.
This app is only available from the US store! Apple is a bit like Amazon in this regard with its stricter music downloads. There is a world outside the US!
If it was just news, it would fine. But mostly it is a trashy gossip rag, filled with dudes and bimbos. it celebrates the trivial, so no thanks.
Hey, what about the funnies? And how can I use my Silly Putty on an iPad. Phooey on modern technology!
I like this a lot. Both companies working together to start a new revolution. Letting Apple lead the way and embracing Apple technology.
Wow, libtarbs out in force.
Since there is a two week free trial, I grabbed it at lunch and tried it out.
I like it. I also have USA today, while nice it just reminds me of an app that shows a webpage designed for mobile devices. The daily is from the ground up iPad.
And yes, I love the “the next few years belong to apple” comment lol
Will I sub? Dunno, but the next two weeks it will get a lot of use.
@backlash,
You know, I could call you a conservadork, but then I’d be sinking to your level. Using the “liberal elite” label just proves that conservatives are not capable of thinking for themselves.
But since you want to go there: Faux News fans are like cockroaches; there are a lot of them, but that doesn’t make them higher forms of life. Think about that the next time you profess your love for Murdock’s spawn.
The only things it will lack:
1- Journalistic integrity
2- Fact checking
3- ‘Truthiness’
4- Balance
If it’s from NewzCrap, I won’t be buying…
Still looking for the story on how Murdoch got expedited US citizenship in order to buy the former Metromedia TV stations. Something about a ‘generous’ book deal with then House Speaker Newt Gingrich…
Oh yeah! Might have known.
All these pathetic, immature, shallow liberal/progressives, perpetually dizzy due to the constant exposure to liberal spin, whirling, random, insignificant dust storms littering the blogosphere with their hateful, envious rants. Unfortunately, there is no cure for rectal cranial inversion.
Based on all the errational political comments I can say that The Daily will be a hit.
Geeone
Sinking to my level?
Yes, cause all the knee-jerk bashing of Murdoch, is nothing but high and mighty above the fray tolerance. As shown by the left every day.
If this was 100% steve jobs in house work, but some obscure law in cupertino says apple can’t have a news division… And Murdoch was just asked by jobs to put his name behind it instead. You’d still bash Murdoch.
Who teaches you to be like this? It’s awful and you sound crazy… “Libtard”, “Conservadork” grow up and see beyond your childish stereotypical viewpoint.
You people are sick!!!!!!!!!! Can’t wait to vote your sorry asses out and replace with conservatives everywhere. Good for Murdoch for rolling this out. I may try it. Thank goodness for Fox, Drudge, Mark Levin, Rush Limbaugh, Sean Hannity, Glenn Beck, etc. You liberal lying scum need to be opposed every step of the way. The Maobamacare healthcaredestruction is on its way to being thrown out. Completely unconstitutional and unAmerican. We are on to you commies. You have a slow, methodical plan to destroy the USA. We know what you’re doing. The Muslim Brotherhood has the same goals for the US and Europe. Now there are headlines that Al Qaeda probably has nukes. Scary times made worse by you liberals.
Oh BOY “…sports, gossip and celebrity, opinion, … and apps and games.”
That’s what I need more of ! ! I need more unexpert opinion regarding celebrity sports gossip ! GIMME and lemme PAY
Not to mention all of the states that are going to require full original birth certificates for all Presidential candidates to be on their ballots for the next election. Maobama will be ineligible in many states. This is going to be interesting. Can’t wait until it’s finally proven he was never eligible to be President and we can void all of the damage he has done.
Great going Rupert on The Daily. I’m signing up.
It’s a (mostly) free country. Anyone (right, left, or educated) can make their own news app. Either buy the ones that continue to tell you what you think you already know or want to hear, or buy the ones that will challenge your understanding of the world and try to think different, or try to find one that doesn’t have any agenda whatsoever (good luck with that).
But if this model takes off, you’ll owe a debt of gratitude to Murdock et al for showing the industry what’s possible in electronic news media consumption. And if you don’t like his background or influence, go out and financially support someone else more in-line with what you want to see, before they become also-rans lost in the mix.
Seems safe to bet that based on recent application successes like Pixelmator, Angry Birds, etc., that with this kind of press, the Daily will get off to a very brisk start, and even drive some new iPad sales.