Motorola has posted a video teaser for its upcoming Super Bowl ad:
2011 looks a lot like 1984. One authority. One design. One way to work. It’s time for more choices. It’s time to explore. It’s time to live a free life.
MacDailyNews Take: Poppycock. If they’re already going the “choice” route, they’ve obviously got nothing but yet another pretend iPad. Motorola’s big problem: The average consumer is much more tech savvy and far less gullible in 2011 than they were in 1984.
When will companies stop running 1984 into the ground?
Another company that only talks about specks. Oh and flash to, these guys will continue to languish. Gone are the days of Motorola as a great American company.
What a stupid ad. The average consumer doesn’t use, or even have, the apple 1984 ad as any kind of a reference point. They’re not apple junkies. They won’t know what on earth the ad means.
So, where’s the beef?
Your kidding right???
Good grief this commercial is really goofy on several levels:
1. No Product to show
2. No Intro Date
3. No Price
4. A Swipe at Apple (Basically giving Apple free press by reminding people of the iPad product already available).
5. K-mart specs (The old “Open” and “Flash”).
From the iPod to the iPad all these goofy competitors do is copy Apple products and say “We have a little more features than Apple” and thats it. Sheesh…really….what do these companies bring to the table??? eh?? I mean really!!!!!
Nothing says freedom and choice like a red planet with a giant company logo carved into the Western hemisphere.
I’ve been living a Motorola-free life for almost a decade now…. feelin’ great!
Was that the death star?
The people who know the 1984 ad are probably Apple enthusiasts; people who will laugh off Motorola’s offering as the derivative POS it is.
The people who don’t know the 1984 ad won’t get it.
There’s 100% of your target audience, Motorola. Well done, shitheads.
LOL.. Motorola which have managed it’s business very good over the years…
Motorola added to my don’t ever buy anything from them list.
MacFan, except for the misuse of “Your” that was a very insightful comment.
F
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“Nothing says freedom and choice like a red planet with a giant company logo carved into the Western hemisphere.”
cue coffee spewing laughter here! LOL.
The derivative product always references the benchmark, revealing not only itself as the poser, but also by defining the leader.
I’ve been an Apple consumer for a year as of this month, however, I have no idea what 1984 ad is being referenced. I’ll look it upon YouTube. And can someone please list the iPad, iPhone, iPod, Apple TV, MacBook Pro, and Time Machine devices that existed in 1984? If not, I’d say 2011 is a hell of a lot different from 1984. Is Motorola gonna proved themselves to be another nonsense spewing version of Dell?
So the Earth will be destroyed and replaced by a blood covered orb by M…. Or something.
Jezbus… what are those people thinking?
Q. Who exactly is that ad targeted at?
A. People who don’t watch the super bowl.
Wow, just wow.
Wow… That was terrible. I sure hope they run that ad!
It’s entertaining to see the sales-tards running around like headless chickens selling “specs”.
Nice specs, if one is comparing to iPad 1! Even then, I bet the experience of holding molded aluminum vs plastic will be quite a difference. The iPad 1 will soon receive the 4.3 iOS update and later the 5.0, which is really unmatched by anything else for ease of use and battery-life. Is there a reliable Android upgrade path? My guess is that either a $429 or a $399 iPad 1 will be retained, making it even harder to compete on price. Once the iPad 2 is announced, the other tablets will have no edge, except perhaps the meaningless camera, whatsoever.
It is so much fun seeing all these has beens chase Apple (last week HP, this week Motorola). Incredible – not able to come up with anything original so they slide backwards into territory left long ago. If this is the type of innovation we will be relying on to get this country moving forward, we are all in big do-do.
Still waiting for my low-wattage G5 PowerBook, Motorola…
MDN MW “club” as in, “You’re out of the club, Motorola…”
Still waiting for my low-wattage G5 PowerBook, Motorola…
MDN MW “club” as in, “You’re out of the club, Motorola…”
Still waiting for my low-wattage G5 PowerBook, Motorola…
MDN MW “club” as in, “You’re out of the club, Motorola…”
I’ve heard that they are planning on selling 2 million units of their next gen as-yet-to-be-built tablet. While, like Samsung, their shipments INTO the supply chain are great, the actual sales to end customers is really expected to be “quite small”.
Here look at this giant book I want to take your picture
Good heavens, “M powered.” They stole from BMW as well. Copy and paste advertising?