“With the way Apple not only straddles the burgeoning tablet and smartphone markets but also holds sway across the computer, home-entertainment, and media fields, the moves it makes can have an impact on the future of hundreds of companies,” Eric Bleeker writes for The Motley Fool. “With that in mind, we’re taking a look at the week in Apple news to see how the latest activity affects the Cupertino giant, its suppliers, and even its competitors.”
“Around the Fool there’s been a lot of debate recently about Apple and its supposed need for innovation. Writer Chris Baines argued that Apple needs to constantly innovate to stay relevant, making the likes of Microsoft a comparatively much safer investment,” Bleeker writes. “Rule Breakers analyst and writer Tim Beyers says Apple’s need for innovation is exaggerated; product improvements have largely been incremental tweaks to existing product lines.”
Bleeker writes, “I tend to agree with Tim. For example, the iPad was little more than a larger iPhone upon its launch. Apple’s genius was that it was the first company to understand what customers wanted in the nascent tablet market. The company then delivered with an easy-to-grasp user interface at the right tablet size. Without any real “innovation,” Apple was able to expand its iOS operating system to a whole new growth avenue.”
Full article, in which Bleeker unfortunately equates total R&D expenditure with “innovation” (Microsoft vs. Apple) thereby proving he doesn’t understand innovation at all, here.
[Thanks to MacDailyNews Reader “Joe Architect” for the heads up.]