RUMOR: Apple to launch upgraded MacBook Pro and iMac models in first half 2011

“Apple is set to launch upgraded MacBook Pro and iMac models in the first half of 2011, according to sources from upstream component makers,” Yenting Chen and Joseph Tsai report for DigiTimes.

“The sources noted that Apple plans to launch at least four upgraded MacBook Pros as well as an iMac that features a new panel size and a price point for the mainstream market,” Chen and Tsai report. “The upgraded MacBook Pro notebooks will feature a slight change in chassis design and an upgrade to the new [Mac OS X] Lion operating system, which should help Apple’s notebook shipments grow 30-40% on year in 2011.”

Full article here.


  1. Anyone who thinks that Apple won’t update the MacBooks (pro or otherwise) between now and 1 July 2011 just is not paying attention. It also stands to reason that between now and then the iMacs will get at least some form of update too. Sandy Bridge will be shipping in quantity long before 1 July 2011.

    This is such a non story, I’m not sure why I read it or am even typing this.

  2. iMac priced for the mainstream.

    Keep in mind the guidance for “lower margins” given by Oppenheimer on the last con call. I think Apple squeezes Dell, etc even more by bringing their price points down slightly over time.

    Tipping point.

  3. Intel is bringing out new chips in January. Apple will release new hardware based on these chips. This is not profound news. Saying it could be up to five months later is not exactly going out on the edge either. Get us ship dates and specs and we will be impressed.
    (my laptop is due for lease refresh in July – please Apple ship by March so we will have the new ones in time)

  4. So, 2 Mac models that have seen refreshes every year since their introductions are scheduled to be updated this coming year?

    Oh, I’m sorry: the first half of this coming year.

    Talk about going out on a limb.

  5. No blu-ray burning support, no update.
    If I can’t do blu-ray burning by the next upgrade I’ll be looking to Windows. There IS support with FCP, but I’m looking for support in FCE. There are NO DRM issues with burning your own stuff, as far as I know. Just WHAT are you suppossed to output to? MiniDv? HDV?
    One more issue is “rolling shutter” Cmos chips. These things NEVER should have been produced at all !!! Ccd chips had vertical smear sometimes, so just make a chip without it.
    What should Apple do with all that extra cash? Welll… how about a BETTER chipset in the cameras. An Apple brand camera that puts Sony,Canon,JVC, RED, and anyone else putting out a shit Cmos camera to shame. And they could OWN the market.

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