“According to the rumor, Howard Stern is about to sign a contract with Apple for $600 million over three years to host a new internet show over iTunes,” Brownlee reports. “The move doesn’t make much sense on its own, but if Apple is intending on making a serious push into online radio or television, via iTunes, AirPlay and AppleTV, it makes at least some sense.”
Brownlee reports, “The problem with this rumor though is Apple’s own standards of decency.”
Full article here.
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<snork!> Not hardly likely! <roflmao>
I seriously doubt this will ever happen. Apple has no interest in Stern, he is far too extreme, and far from family oriented.
Yeah, not going to happen. THANK GOODNESS!
Sirius investors should get serious. But not the other way around.
I thought this was April 1st for a second when I saw this headline. Of course, it wouldn’t be a good Fool’s joke because of the almost zero chance of it happening!!
Yeah, right.
Howard Stern is crude, raunchy and crass… and sometimes even funny… while Apple goes out of it’s way to keep the content they sell G-Rated.
It’ll NEVER happen.
File this one with…
Apple will make TV sets.
Apple needs to license Mac OS X to survive.
The iPad needs Flash and a USB port.
Life of a tech blogger:
Get up late, hungover.
Look around basement office, surf internet with desultory focus.
Make something up. Post.
Lather, rinse, repeat.
Sounds like someone is shorting SIRI.
The assumptions that this form of radio show would be of a subscriptive nature. Once this territory is breached censorship would not be an issue. One could imagine a division between the free and therefore wholesome content that Apple would provide and a new line of service that those interested in would pay premium for that would satisfy adult( uncensored ) content. Perhaps there are those who find Mr.Stern offensive and who like the idea that offensive and honest trumps inoffensive and politically correct. I for one believe that there is room for both in the Apple universe.
My best guess is that Apple would find a way to segregate those who want Stern from those who don’t easily within the iTunes mechanism. I also have no doubt that there are millions of listeners who would follow Stern to iTunes and kick off a new subscription service that would change the paradigm again. Just my opinion
I love Stern. I love Apple. I don’t really like Internet radio, but if they can make this work, there might be some hope and I would probably even pay for it…
Common sense is lacking …
Howard Stern makes me vomit.
You morons, why did he get 500 mil? You obviously don’t listen to his show, it is great entertainment! Apple would be lucky to have him. Sirius profits a million a month off Stern.
All I know is that SiriusXM will tank if Howard Stern doesn’t resign with them.
Why would they need to sign him. Wouldn’t he just distribute on iTunes and run his own network/radio station. Much like any other pod cast. Collect all the advertisement revenue directly.
Howard Stern is a Joke. He panders to peoples need to feel good about themselves because Howard daily trots out people with worse lives than their own, or insults the people in a way that makes his listeners feel better about their own lot.
What a Sh$% head. Can’t possibly see Apple seeing any redeeming value in this jerk (let alone $600M), hence not a chance of a deal.
Check the comments of that article…it was a prank.
Apple simply has never shown interest in buying content, especially not the type of content Howard Stern provides.
$600 million to buy a shock-jock? Get real folks.
The only content I can see Apple buying would be video/movie/TV content because the big studios and networks are so paranoid about letting Apple help them out.
But as long as Jobs is the largest stockholder with Disney, they won’t have any problems getting some premium content.
He can set up a sub podcast if he wants & doesn’t need Apple. Apple doesn’t need him.
Howie- don’t hold your breath waiting on me to sub.
Apple doesn’t need this potty mouthed juvenile connected to them.
Never mind the cost of 600 M$. How about $6.00 instead ? Mel made a boo-boo when he hired this degenerate for Sirius.
Yeah, sure, sure…Apple is going to pay big money for Stern’s pathetic humor? No, I don’t think so.
“Good taste to Howard Stern is like daylight to a vampire”
GMAFB!
I hear iTunes is coming to the Newton.
It was a prank, but I would dump Sirius in a second if Howard went to Apple. That would be soooo cool!
By the way, all you anti-Stern commenters here are retards.
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in related news jenna jameson to leave wicked entertainment to join disney as the new cinderella
Yuck. Hope not.