“The BBC is to launch a commercial version of its iPlayer video on demand technology, using a subscription model on Apple iPads and with the US probably the first to receive the service,” Ben Fenton reports for The Financial Times.
“It will be available only outside the UK, where the BBC is not allowed to charge for its content, and marks a new stage in the broadcaster’s move to exploit its content around the world,” Fenton reports. “iPlayer, currently only usable in the UK, [will be] available to iPad owners in certain target markets in the middle of next year.”
Fenton reports, “Luke Bradley-Jones, managing director of BBC.com, its commercial web operation, …said it was too early to say what the BBC would charge for the global iPlayer, but said it would be a monthly subscription and that the US would be among the first markets to come online. ‘We’re quite bullish about what we can charge, but we are still working out the details,’ he said.”
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