AT&T Mobility adds handsets, retrains staff as end of U.S. iPhone exclusivity looms

InvisibleSHIELD.  Scratch Proof your iPhone 4!“AT&T Inc., facing the possible loss of its hold on the iPhone, is adding handsets at an accelerating clip and retraining store staff to help reduce reliance on its top-selling smartphone during the holidays,” Greg Bensinger reports for Bloomberg.

“The company’s lineup this year will have ballooned by about 10 smartphones ahead of the holiday season to more than 20,” Bensinger reports. “‘AT&T clearly has tried to diversify themselves away from the iPhone, and that’s probably the right strategy since they’ve relied so heavily on the iPhone these past few years,’ said Chris King, a Stifel Nicolaus & Co. analyst in Baltimore.”

Bensinger reports, “AT&T’s exclusive U.S. contract to carry the iPhone may end in January, when Verizon Wireless will sell a version that works on its network, two people familiar with the plans said in June… Larger rival Verizon Wireless may sell as many as 9 million iPhones a year, according to Charlie Wolf, an analyst at Needham & Co. in New York. AT&T activated about 10.3 million iPhones last year.”

Read more in the full article here.

28 Comments

  1. I hope that Verizon stays classy with its advertising of the mythical CDMA iPhone.

    Millions of AT&T customers aren’t going jump ship for Verizon. For one, many are locked into two-year agreements that won’t expire for some time.

    Instead, a Verizon iPhone will do two good things for the company: 1) It’ll stop migration from Verizon to AT&T due to the iPhone and 2) It will spur a lot of new data plan sales for existing Verizon customers like myself who currently don’t give two shits about Android, RIM or other devices but would sign up in a heartbeat for $80 per month plans if it’s running iOS.

    Then, in a couple of years there will be a dogfight for customers as contracts end.

  2. I hope that Verizon stays classy with its advertising of the mythical CDMA iPhone.

    Millions of AT&T customers aren’t going jump ship for Verizon. For one, many are locked into two-year agreements that won’t expire for some time.

    Instead, a Verizon iPhone will do two good things for the company: 1) It’ll stop migration from Verizon to AT&T due to the iPhone and 2) It will spur a lot of new data plan sales for existing Verizon customers like myself who currently don’t give two shits about Android, RIM or other devices but would sign up in a heartbeat for $80 per month plans if it’s running iOS.

    Then, in a couple of years there will be a dogfight for customers as contracts end.

  3. The real question is: Will they offer a two for one deal?!

    They offer it on the Blackberry and Androids- surely they can do it for the iPhone…… ” width=”19″ height=”19″ alt=”cheese” style=”border:0;” />

  4. The real question is: Will they offer a two for one deal?!

    They offer it on the Blackberry and Androids- surely they can do it for the iPhone…… ” width=”19″ height=”19″ alt=”cheese” style=”border:0;” />

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