Apple bringing former SurfaceInk engineers in-house

“Late last month, we noted that Apple had apparently parted ways with longtime engineering design partner SurfaceInk over the consulting firm’s recent efforts to create and design entire products for third parties,” Eric Slivka reports for MacRumors. “The final straw appears to have been a prototype tablet being shopped around by SurfaceInk, a move Apple viewed as a possible competitive threat.”

“Apple doesn’t appear to be going without the services of a number of SurfaceInk’s engineers, however, as a number of them appear to have recently moved over to be in the direct employment of Apple,” Slivka reports. “While it has not been uncommon for SurfaceInk employees to make the transition directly to Apple over the years, there certainly appears to be a significant number of them making the move just as Apple drops its partnership with SurfaceInk itself.”

Read more in the full article here.

[Thanks to MacDailyNews Reader “Dan K.” for the heads up.]

24 Comments

  1. @Smaugthewyrm

    What are you talking about??? Steve got his investment in Disney as a result of the sale of Pixar. Disney wanted it Eisner (Cheapo with everyone except himself) pissed off Job’s so badly that the entire partnership between Disney and Pixar was about to blow up, hence Eisner being pushed aside after this and some other recent fiasco’s and Bob Iger stepping in who then went about fixing things.

  2. @Smaugthewyrm

    What are you talking about??? Steve got his investment in Disney as a result of the sale of Pixar. Disney wanted it Eisner (Cheapo with everyone except himself) pissed off Job’s so badly that the entire partnership between Disney and Pixar was about to blow up, hence Eisner being pushed aside after this and some other recent fiasco’s and Bob Iger stepping in who then went about fixing things.

  3. @smaugthewyrm

    The Pixar purchase was a friendly deal. Steve was paid in the form of Disney stock. That is how he became the largest Disney shareholder, not by buying in to “show them.”

    As for the Surfacelink deal, pretty dumb move. Why they would even think to risk their relationship with Apple by shopping around a competing tablet design is beyond me. They were already aligned with the winning team! Now they’re hosed. Smart move on the part of the engineers that left the sinking ship and moved directly to Apple.

  4. @smaugthewyrm

    The Pixar purchase was a friendly deal. Steve was paid in the form of Disney stock. That is how he became the largest Disney shareholder, not by buying in to “show them.”

    As for the Surfacelink deal, pretty dumb move. Why they would even think to risk their relationship with Apple by shopping around a competing tablet design is beyond me. They were already aligned with the winning team! Now they’re hosed. Smart move on the part of the engineers that left the sinking ship and moved directly to Apple.

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