“Adobe Systems Inc. on Wednesday said it sees its popular Flash Player on more than 250 million smartphones by the end of 2012 despite Apple Inc’s ban on developers from using the popular multimedia software on its iPhone,” Sue Zeidler reports for Reuters.
“Adobe said on Wednesday it has long provided a scaled-down version of its Flash software for cellphones that are less powerful than the new generation of smartphones which enable consumers to surf the full Web and watch videos and rich media,” Zeidler reports. “Apple’s Chief Executive Steve Jobs has sharply criticized Flash, calling it unreliable and ill-suited for mobile devices such as the iPhone and iPad, raising questions about its security and power-management.”
“But Adobe said its newest Flash version was gaining traction with smartphone makers in spite of Apple’s resistance,” Zeidler reports. “‘Maybe we don’t get to the iPhone or iPad,’ Anup Murarka, director of technology strategy, told Reuters in an interview, but added: ‘If anything, we’re seeing continued growth in the install base and the usage of Flash and we see that continuing to grow,’ he said.”
“By predicting its Flash Player would be in over 250 million smartphones by the end of 2012, Adobe said it expects its Flash software to be supported in 53 percent of the more than 300 million smartphones expected to ship in 2012,” Zeidler reports. “Industry analysts predict more than 200 million smartphones to be sold in 2010, with close to 10 percent of those carrying Flash.”
Full article here.
MacDailyNews Take: Flash is being marginalized. Any content provider worth anything simply cannot ignore 100+ million iOS devices.
these particular “smartphones” are not so smart.
retardphones?
2012 Headline:
250 million smartphones hacked thru Flash vulnerability; iphone users unaffected
The iPhone 4’s got all the “flash” I need. Can’t wait to make it my go to still camera.
Adobe just look so desperate these days.
Thanks MDN. It has not been a great Thursday. I’m still laughing after reading this. Keep `em coming. Or shall I say, Adobe – keep `em coming.
…mwbwahaha. MDN got that one right… ehehe. lovely.
Hahahahahahahahahahahahahaha…breaths in deeply…hahahahahahahahahahahahaha
-hey. ‘predicting’ things can be so much fun! Analyst or not, come, let’s all predict some! Ihihihi…
Maybe it will be installed, but who will be using it since it will kill your battery.
I have to see Flash work in at least 1 phone before I can begin to believe this.
I’m glad. That’s just one less thing the government will have to worry about regarding Apple.
That sounds like a competitive advantage for Apple over those devices.
Aaaaaw! I liked that headline take with se infected phones! Put it back on!
I take it that means Adobe hopes to have Flash working on smartphones by 2012.
Magic word one, as greater than the number of smartphones that can run Flash now!
I see $234,654,098 in my bank account in 2025!
Adobe & Reuters = Crap
Hi. I’m the CEO of Adobe, and I predict our Flash software will be in 1 BILLION phones 18 months from now…yeah, that’s the ticket! Bwhahaha.
Adobe wants to make back and capitalize on the money they spent acquiring Flash from Macromedia. They look desperate and pathetic. HTML5 is where the Internet is going and Adobe won’t be able to stop it.
Everyone should read Job’s essay “Thoughts on Flash.” It’s very succinct and tells it like it is.
Sure, other smart phone makers will try to get Flash to work on their iPhone wannabes, but I predict it will be a pain in the neck for consumers. Flash sites will crash constantly on phones.
Good news for Apple. 250 million smartphones with flash is 250 million users frustrated by bad battery life, looking for a better experience.
Adobe is a joke. They’ve ignored Apple for so long, and now they are pissing and moaning because Apple is ignoring them.
@Mac Daddy
Spot on!
10% of suck is still suck. Just because they get 10% it doesn’t make it work or a good thing.
BY THE END OF 2012 THERE WILL BE ***330*** MILLION iOS DEVICES WITH NO FLASH
1. 100 million this month;
2. 145 million by the end of this year (iPhones 25m + iPod Touches 10m + iPads 10m)
3. 230 million by the end of 2011: iPhones 50m + iPod Touches 20m + iPads 25m
4. 330 million by the end of 2011: iPhones 50m + iPod Touches 20m + iPads 30m
Notice that at some parts this prognosis is rather conservative.
Dream on . . . .Dream on . . . Dream on . . . Dream until your dreams come truuuuuuuuuuuueeeeeee.
That’s a LOT of dreaming, Adobe.
“Adobe Systems Inc. on Wednesday said it sees its popular Flash Player on more than 250 million smartphones by the end of 2012”
I’d like some of that stuff they are smoking, over at Adobe. Makes the harsh realities melt away, it seems.
The Adobe “technology strategy” guy said… : ‘If anything, we’re seeing continued growth in the install base and the usage of Flash and we see that continuing to grow.’
Um, given that Mobile Flash runs on just about NOTHING right at the moment, then if we assume any kind of a release, some shmuck will probably install it…. and that would mean growth in the installed base. It’s pretty tough to go down when you’re counting real items and starting at zero.
Adobe lives in the same illusionary world that MS does where they are loved and oh so grand. Truth is everybody I know hates Flash just like they hate MS and their $%&T;products. Flash is not “popular” with anyone but Adobe and the website designers who use it to justify soaking their clients for money.
Designer: “Look what I can do, isn’t that flashy? Here’s my invoice.”
Client: “Yeah it is! This makes me look cool! (Doesn’t it?? I’m not really sure but since I’m not really cool either I’ll go along with it). Here’s my check.”
Customer: “Can we get a SKIP THIS option? That stupid Flash thing takes forever and it’s not what I went to the website for.”
The end of 2012 is a LONG time in this business and I’ll be surprised if they even have 2.5 million abused…err users by then.