Car and Driver magazine.
Car reviews and buying guides for cars, trucks, SUVs and auto shows. You know what it is.
How much? 12 issues. US$8.
More info via Zinio here.
MacDailyNews Take: Done. Sold. The rest of the periodical industry, watch and learn. Hollywood, feel free to take notes, too. (We’re commenting on the price point, not the magazine’s features or lack thereof.)
[Thanks to MacDailyNews Reader “Corbin A.” for the heads up.]
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Finally a publisher that has adopted the correct business subscription model.
Congrats!
Put me on the sold list. I don’t even read Car and Driver and I am sold. They offer it at a fair price and now they have a reader they would have never had, except when I am at the proctologist office.
Wow. I’ll probably subscribe to that just because it’s so cheap!
Smart move!
I wouldn’t even have thought twice about $5 per issue.
Wow, at least a publisher that DOES get it what means to be digital.
Rest of the industry are just some greddy morons.
Well, they are using zinio which has been around a while probably entailed zero development costs. Zinio is okay, but it doesn’t exploit the full power of an iPad either. The magic formula is out there for someone to discover, unless the FTC decides it is unfair to existing publishers for evolution to occur naturally in the publishing industry.
(sorry, this morning’s story still burns me.).
It’s a leftist rag, unreadable because of it’s editorial slant.
I bought a 12 month subscription to Maxim at Zinio about a week ago for $5.
@RL
(Rodney Dangerfield) “Yea, I went to the proctologist the other day and he tried to put his hand in my mouth! I get no respect!”
Done, ordered. Thanks MDN. It’s easier to use the Itunes Store, but that’s OK.
Nicely done. Hope they make money and prove this works.
i am going to subscribe even though i don’t read it. they need to be encouraged.
Is this above and beyond a print subscription?
Are you sure its not some watered down version?
BOOM! U SAID IT MAN!
WOW!! That is great! I have been a print subscriber of C&D;for at least 30 years. Now if all the magazines I get would do digital, even at the same price as I pay for print, I’d be in heaven.
I too am delighted Car and Driver has priced their publication reasonably. For the record though there are many $8.00/yr subscriptions available at Zinio. MacWorld is not one of them. It’s still priced at 19.97 or 6.99/issue
For $8, using Zinio, it will be overpriced… Zinio is okay, for simply shit, but it’s not even coming close to the potential of what digital distribution on a device such as the iPad SHOULD BE. I don’t read the magazine much (except when I am sitting in an airport and go spend too much in the news stand for somethign to keep me entertained for a while).
What you whiners about the price are forgetting is that artists aren’t free (and fuck you very much if you think they should be!). Maybe $5/issue is a bit high for the Wired iPad mag, but it is actually really impressive and as I said before, you are paying for the content, not the media it is distributed via. Sure, it’s chock full of ads, but if you It’s not perfect, but an highly impressive start and I was happy to spend the $5 just to give them incentive to keep at it, despite rarely reading Wired otherwise).
@Bill – you’re an idiot. I’d say you know that as I am sure you get told that a lot, except possibly not by other idiots, whom you most likely hang out with. However, as you are an idiot, being told your an idiot by a non-idiot (or another idiot for that matter), is beyond your feeble mental capacity… that’s because you’re an idiot, after all. Of course, as all that was far too complicated for an idiot like you to comprehend… nevermind, idiot.
@ Bill
Is there any magazine you dare to read?
You’re comparing apples and oranges (as it were). This isn’t a high-end product maximized for the iPad, or for any sort of multimedia presentation. This is basically a PDF file of the newsstand edition. Of COURSE it’s priced low — it’s delivering a low-end product.
Sports Illustrated, Wired and the other iPad publications are basically creating a new medium. I think their prices are way too high, and the publisher should absort some of the start-up costs associated with breaking new ground, but to praise Car & Driver for an $8 subscription is boneheaded.
Why not call out every other magazine Zinio carries for their equally low prices? Frankly, I think Zinio’s prices are STILL too high, considering there’s absolutely no additional content provided. I’d rather pay more — and get more. Otherwise, I’ll just click on a magazine’s website to read the content…
@ Bitjockey
Need to check your math, or your eyes, or both.
Macworld is $19.97 for 12 issues. TWELVE. Not three. Which works out to $1.66 an issue, not $6.99.
@WriterGuy
I absolutely agree. MDN blew it on this “story”. All of the Zinio magazines are just PDFs. Comparing it to Wired and Sports Illustrated is apples and oranges.
All the Zinio magazines are such poor quality they should be $1 for a year. $8 is WAY overpriced for a cheap PDF version.
Wired, Sports Illustrated and the rest are charging way too much though. $5+ per issue is ridiculous. Their iPad circulation will more than triple when they lower their prices. It boggles my mind that they don’t see that.
@ Bill don’t you know that all politicians suck????
Zinio has been way ahead of the curve on this. You saw the writing on the wall with their iPhone app which they released two years ago.
It was exciting then. I’m glad to see that they’re continuing to push ahead in this space.
Good “old school” business savvy
I subscribed to C&D;on Zinio weeks ago. I was never a subscriber before, but they have at least made the effort to include some interactive content and the price is fair.
I downloaded the first issue of Time Magazine on day one and the first issue of Wired Magazine on day one, but may or may not buy again depending on the pricing.
Zinio will deliver to my iPad as the magazine is available. I am not going to try to keep track of the latest issue of every magazine I want to subscribe to. They need a subscription model to succeed.
Apple should help. One of my top disappointments with iPad: no magazines in iBooks or app subscription to solve this.
$8 sounds a little cheap to me. Could easily say $12 and this would still be a good deal. Don’t want these guys to price themselves out of existence. $1 per issue I think is beyond reasonable.