Google, Sony, Intel join on ‘Google TV’ Android OS Web TV project (with video)

Apple Online Store“Google Inc., Intel Corp. and Sony Corp. unveiled ‘Google TV’ on Thursday in the latest effort to marry the Web to television and reach into the $70 billion TV advertising market,” Alexei Oreskovic reports for Reuters.

“For Google, television represents an attractive market in which to expand its Internet advertising business, which generated the bulk of its $23.7 billion in 2009 revenue,” Oreskovic reports.

“Executives demonstrated how Google TV will work,” Oreskovic reports. A Google search box pops up directly on the screen, allowing surfing through broadcasting channels as well as the Internet. Searches can be typed on input devices resembling a tablet-like gadget. ‘Video should be consumed on the biggest, best and brightest screen in the house. And that’s a TV. It’s not a PC or a phone or anything else in between,’ said Google project senior product manager Rishi Chandra.”

Oreskovic reports, “Best Buy Co Inc. will sell devices and DISH Network TV will integrate into Google TV.”

Full article here.

MacDailyNews Note: Some TVs will come with Google TV built into them and there will also be a standalone Google TV box to hook up to existing TVs.

Google’s ‘Google TV’ cartoon:

Direct link to video via YouTube here.

MacDailyNews Take: Wonder how they came up with the name “Google TV?” How original.

So, now Google wants to know what you like to watch. They want you to “open up your TV” to them. Don’t worry, they just showed you a cute cartoon.

Why don’t we just save them the effort and scan our drivers licenses, social security cards, passports, and birth certificates and email them off to Google along with a our contact lists and browser histories? Don’t worry, Google will take good care of them for us.

The more personal information you feed Google, the nastier it will become.

By the way, the problem with all of these devices, the best-in-class Apple TV included, lies with the content providers and the current gatekeepers of it, not the device makers. Until the content is available through these new services at acceptable prices, these type of devices won’t even sniff the mass market.

[Thanks to MacDailyNews Readers too numerous to mention individually for the heads up.]

48 Comments

  1. If you like the commercials on network TV, you will love having every blank space on your TV filled with ads supplied by Google. Remember, Google first and foremost is nothing more than an advertising company.

  2. Looks like Google has gone with the web/search approach to television. Which doesn’t look to me like it will work for the average consumer.

    Apple (I’m guessing) will take a more app-centric approach to the real — upcoming — AppleTV (not the cool but limited one we’ve been using for the last few years.

    Just like with mobile content/advertising, “the app” will beat “the search”.

  3. The best part it is that when I’m bored some Saturday night bouncing around channels looking for “N” and “SC” ratings, there’s a company tracking it the whole time and indexing it.

    Wonderful.

  4. Greeeat, not only do we get to have malware on Android devices…… we can have it on our tvs. ” width=”19″ height=”19″ alt=”smile” style=”border:0;” />

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