Apple patent application reveals powerful location-based service for iPhone

invisibleSHIELD case for iPad“Within the sixteen patent applications that were published by the US Patent & Trademark Office for Apple Inc. today, a single gem emerged,” Jack Purcher reports for Patently Apple.

“It’s a very powerful new concept for a location based application service that is one of the most ingenious ideas that have surfaced on this subject in some time,” Purcher reports. “The idea is simple. Deliver a location based service to information savvy iPhone users that wish to receive temporary retail and service-based applications. Imagine standing at the entrance of a restaurant and viewing their menu on your iPhone or entering a public library and being able to access their database. The minute you leave the library or the front of that restaurant, the app disappears so that you don’t clog up your iPhone with hundreds of local business apps.”

Purcher reports, “I don’t know if Apple will tackle this at their upcoming developer conference, but this is a phenomenal opportunity for hungry developers and/or Business Form companies looking for a new avenue for revenue. There are millions of non-geek business owners who are going to want in on this service so as to attract new tech savvy iPhone using clients.”

Full article here.

MacDailyNews Take: Apple. Diluting Google’s power one drop at a time.


  1. The idea could be interesting, especially for shopping. If we could see the big sales before going in it would be helpful. Restaurant menus that are listed on the door or window would give us an idea of what they serve. The other idea I liked is getting Park info. There are bear warnings at times, but the rangers would be able to ensure that information about the latest bear sightings would be available at the park gates.

  2. Thanks Jone for a sane comment. I was wondering if this was a Mac site or boys club. I agree with the Park idea. Good one. On the other hand, it could be too time consuming or a just a hassle. The whole location thing is iffy with me. Maybe if Jobs introduces this and provides more examples I may buy into it. It’s just to vague an idea. Though interesting.

  3. the library idea is one that I could use and maybe a restaurant menu and take out. For the most part though, I’d prefer keeping technology out of my face. Apple wants to know too much. Where is this going?

  4. I think the idea is that these location apps will be available if you need or want them. It’s kind of seamless. To get this rolling will take huge savings or sales or freebie stuff to get us to try it out. Otherwise it’s just one more thing to bug me. If iPhone users would get 50% of meals for the first meal as a way to promote the service, then ya, I’ll try it. It comes down to “them” making me an offer I can’t refuse (Godfather).

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