Analyst: Apple Retail Stores mauling Microsoft; Since 2004 over 18m Windows users switched to Mac

“Apple’s stores may be shrines to the tech giant’s minimalist aesthetic but they are also a key weapon in its battle with Microsoft, according to an analyst,” James Rogers reports for TheStreet.

“The stores, which are popping up around the globe, have already lured masses of Windows users onto the booming Mac platform, Needham & Company analyst Charlie Wolf says, and continue to play a pivotal role in the clash of the two tech heavyweights,” Rogers reports. “‘[The Apple Stores] have become a magnet in attracting Windows users to the Mac platform,’ explained Wolf, in a note released on Wednesday. Windows users purchased half of the 606,000 Macs sold in the stores during the March quarter, he added.”

Rogers reports, “Needham estimates that, since 2004, more than 18 million Windows users have switched to a Mac.”

Full article here.

[Thanks to MacDailyNews Reader “JES42” for the heads up.]


  1. I feel special using a Mac.

    I switched from Windows in 2005. I have switched most of my friends and relatives as well, including people from work. My friends think I am an Apple freak, and I think it is true.

    Happy owner of iMac, MacBook Pro, iPhone, aTV, iPad, plus peripherals. I left the dark side. ” width=”19″ height=”19″ alt=”smile” style=”border:0;” />

  2. Apple stores are truly one of the biggest wins for Apple in the last decade. I wasn’t sure it was a good idea for Apple to place stores in high rent districts in 2001, I assumed they would be a money loser.

    Yet at the same, I knew that Apple had to do something radical in retail because no one else in retail gave a flying rip about Apple products. It was simply awful.

    Man, I am so glad they succeeded in this area!

  3. I can’t remember his or her name, but who was the rube who proclaimed that Apple would be pulling the plug on a very expensive mistake after a month when Apple launched the first Apple store?

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