RUMOR: Apple’s cloud-based iTunes could be ready by third quarter 2010 (CNET spins it negative)

Apple Online Store“For anyone hoping that a cloud-based music service will launch with the iPad this Saturday, disappointment is lurking,” Greg Sandoval reports for CNET.

MacDailyNews Take: That would be Greg and a handful of other anti-Apple ultra-geeks, many of whom seem to work at CNET. There’s no “disappointment;” even we have the patience to wait until Apple is done cooking this one up.

Sandoval continues, “Music industry sources told CNET this week Apple has informed label managers that a streaming music service is unlikely to be ready before the third quarter.”

MacDailyNews Take: There are mutliple ways to report anything. For example: “Music industry sources told CNET this week Apple has informed label managers that a streaming music service is coming by third quarter 2010.” There: all “disappointment,” invented and imagined, dissipated. Poof!

Sandoval continues, “It will be a disappointment for iTunes fans who have been speculating as to when Apple might use music site Lala–which Apple acquired in December–for its streaming expertise to launch a cloud-based music service… Some had hoped such a service might arrive when Apple unveiled the iPad tablet in January, but it was a no-show… Besides a later-than-hoped-for start to Apple’s streaming, all of this also means that music–which has typically played an important role in most of Apple’s culture-changing devices–will be bumped to the sidelines with the iPad.”

MacDailyNews Take: “Some?” Seriously, Greg? “Later-than-hoped-for” by whom, exactly? “Bumped to the sidelines?” Sandoval and CNET must think very, very little of their readers.

Full load of horseshit, headlined “No cloud music for iPad’s launch” – Think Before You Click™here.

MacDailyNews Take: Greg’s feverish spin is perfect for anyone dizzy enough to bother reading CNET.


  1. Wait a second, let me get this right. Apple, which already has the iTunes music store, and has had for many years, acquires a music-streaming business in December 2009. And these guys were hoping it would be fully integrated and released one month later, in January 2010? Failing that, they were expecting the same within three months later, in April 2010? Obviously, they have no understanding of software project planning & execution. You just can’t take two big chunks of software, slap them together, and release it as fast as possible while still getting the seamless integration that Steve Jobs, the rest of Apple, and Apple’s customers demand.

    Has CNET demanded even as much from Google or (shudder) Microsoft with their acquisitions? What a bunch of maroons.

  2. Cnet has a rabid Apple hate going, everyone who is sensible knows this.
    Cohost of one of their popular podcasts slams Apple constantly, called the iPhone a turd but gives microsoft a pass.

    Why does anyone trust anything they say about Apple?

  3. I love this line:

    “Some had hoped such a service might arrive when Apple unveiled the iPad tablet in January, but it was a no-show.”

    It’s the typical source known as “some”. Fox News uses “some” all the time. Usually the “some” people they are referring to are the people they just speculate probably exist somewhere in the world. They don’t cite actual sources or speak to actual people.

    See I can do it too, watch:

    Some speculate that CNET could be closed down at any time.

    It’s really easy.

  4. CNET- very disappointing.

    If we filmed a short of what this article compares to, it would be the guy stepping out into a crosswalk just a second before a bus passing by at 60 miles an hour.

    Disappointing CNET!

  5. Disappointing? Hell yeah. I mean, it’s so difficult to sync your music with an iPhone/iPod. And iPad will be no easier. You might as well slit your wrists now.

  6. CNET writers are so out if touch with normal people. Their audience is IT geeks (which I am one of) and they look at everything from a perspective of the technology under the hood and not the overall user experience. I would never send any non-IT person a link to an article on CNET, being doing so would be an endorsement of being out of touch.

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