“This is an exciting development for us and a natural progression after providing the best of our journalism – news, sport, weather, travel – on mobile devices for the past 10 years,” Clifton reports. “The applications… will provide a slicker way to access our existing content on smartphones, with a real focus on the distinctive, original content we have on offer.”
“This includes breaking news from our journalists across the UK and the world, embedded video on our local, national and international text stories, the best of the blogs from our leading correspondents, easy access to news podcasts, and a permanent link to watch the BBC News channel live,” Clifton reports. “There’ll be lots more, and you’ll be able to personalise the service so that the content you are most interested in rises to the top.”
“We will be developing the service over the coming months, on the iPhone and then for the BlackBerry and Android devices later in the year, and we plan to have an iPhone application for Sport in time for the World Cup,” Clifton reports.
Clifton writes, “It will certainly be a relief to have an official BBC presence on iPhone instead of the distinctly patchy unofficial ‘BBC’ applications that some of you may have encountered in the past couple of years.”
Full article here.
[Thanks to MacDailyNews Reader “Dirty Pierre le Punk” for the heads up.]