Apple confirms tablet existence with cease and desist letter to Gawker

January Clearance Blowout ends 1/14“Apple has indirectly confirmed the existence of their rumored Tablet after Valleywag started a scavenger hunt for evidence, offering up to $100,000 for photos, videos, or a chance to play with it,” Jesus Diaz reports for Gizmodo.

Excerpts from Apple’s letter to Valleywag.com’s parent Gawker Media:

While Apple values and appreciates vibrant public commentary about its products, we believe you and your company have crossed the line by offering a bounty for the theft of Apple’s trade secrets. Such an offer is illegal and Apple insists that you immediately discontinue the Scavenger Hunt.
[…]

The information you are willing to pay for, such as photos of a yet-to-be released product, constitutes Apple trade secrets.

[…]

Apple has maintained the types of information and things you are soliciting—”how it’ll work, its size, the name, the software,” as well as any possible details about the product’s appearance, features, and physical samples—in strict confidence.”

“Sure, it could be a note protesting the scavenger hunt in principle, speaking to any and all confidential knowledge of any unreleased Apple product, but this scavenger hunt is purely for Tablet evidence,” Diaz reports. “And, do companies send C&Ds for non existent devices? Not in our experience.”

Full article, with the letter, here.

[Thanks to MacDailyNews Reader “CYxodos” for the heads up.]

45 Comments

  1. “Apple confirms tablet existence with cease and desist letter to Gawker”

    That is the same level of logic as me working for the CIA and writing a mars requeating the aliens stop kidnapping and probing me. Therefore aliens exist.

  2. Sometimes my iPhone fails me, once more with those pesky word things

    “Apple confirms tablet existence with cease and desist letter to Gawker”

    That is the same level of logic as me working for the CIA and writing a letter to mars requesting the aliens stop kidnapping and probing me. Therefore aliens exist.

  3. This doesn’t confirm anything. But confirmation is irrelevant at this point. Everyone knows that a tablet device is coming, even if we don’t know what it will look like or what features it will have.

    So I agree. Meh.

  4. “Apple is telling these asswipes to take their contest and shove it up their sphincter, or they will get to ante up in court.

    This online feces has got to go.”

    totally. although its pretty bold, let’s be honest, this contest is inciting people to either a) camp outside Steve Jobs’ house with cameras or b) sneak into the Apple campus with cameras.

    So if these ‘contestants’ get shot, that’s cool?

  5. “I hope they do cancel it – not just to spite everyone, but because it I still don’t see how the tablet/slate will possibly ever live up to all these expectations. It’s a niche product at best, IMHO, and am still waiting for someone to convince me of it’s practical application.”

    So prior to the iPhone, very few people believed there would be much demand for it, similar to the iPod and itunes store before it. Now look at how “Practical” all three have become.

    Now ask yourself why?

    They took existing products and extended their use beyond what was conventionally “practical”. They reinvented the device and were so successful they changed the entire category of those devices. That made it easy and fun for the consumer to use and showed us new capabilities and exciting uses and ways to interact with the device and even ways to put content on the devices. So just what makes you think this will be any different. Remember Apple skates to where the puck is going, not where it’s been.

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