Intel makes ‘huge mistake’ as email promo confirms Apple Core i5 MacBook Pro

New Parallels Desktop 5 for Mac. $15 discount!“An e-mail sent to members of Intel’s Retail Edge promotional program highlight a forthcoming MacBook Pro from Apple sporting a new Core i5 processor,” Sam Oliver reports for AppleInsider.

“The promotion was also included in an e-mail sent out to U.S. members of the Intel Retail Edge Program. It reads: ‘January Prize Draw: Win a MacBook Pro. Pass this month’s trainings for 2 chances to win one of 2 MacBook Pro laptops with the accelerated response of an Intel Core i5 processor,'” Oliver reports. “Currently, the top MacBook Pro has an Intel Core 2 Duo processor.”

Oliver reports, “Earlier Wednesday, faq-mac.com captured the images, which state the program will be giving away two MacBook Pros equipped with the Intel Core i5 processor. The site surmises the promotion’s listing was a ‘huge mistake’ by Intel’s marketing department.”

Read more in the full article here.

20 Comments

  1. People who don’t understand why this is critical are because they lack the requisite business experience.

    The fact that there exists an i5 MacBook means that people will WAIT to buy the new laptop and not buy NOW.

    Before you go hooting about “so what is the big deal” I remind you to think about your hooting whenever Apple quarterly earnings beat expectations.

Reader Feedback

This site uses Akismet to reduce spam. Learn how your comment data is processed.