Munarriz asks, “Will his contract be renewed? If his deal is extended, will the terms be for more or less money and for more or less time on the air? Can satellite radio survive without him?”
“In an ideal world, Stern would elevate himself to more of an overseer role, but the shame there is that he hasn’t exactly mentored a fleet of potential replacements,” Munarriz writes. “He has padded his Howard 101 channel with capable bad boys, including Bubba the Love Sponge and Scott Ferrall, but in the end, this is a situation like Berkshire Hathaway after Warren Buffett or Apple sans Steve Jobs.”
“Stern’s biggest crime is that he became too good at what he has done, to the point that he’s indispensible,” Munarriz writes. “If so, he also has a third option that would shun both terrestrial and satellite radio entirely.”
Munarriz writes, “One of the reasons Sirius XM’s streaming application through Apple failed to move the needle was the lack of Stern. His contract excludes streaming through wireless devices. How many more people will own smartphones come 2011? Will there be enough for Stern to launch his own premium app? If he can get a million diehard fans to pay $8.33 a month for app access, that’s a $100 million gross right there, before we begin to consider sponsorships and other revenue-generating possibilities. He’s been given plenty of autonomy at Sirius XM, but this would be his empire entirely, as he once again would ride the hot media trend of the moment.”
Full article here.
If the original Shock Jock launches his own iPhone app, it would be huge. This would revolutionize the many ways I ignore Howard Stern.
He already gets $100 mill a year from Sirius, so why bother changing? He can soak them dry and when they finally go bankrupt then he jump ship or retire.
But I really don’t give a crap what this puerile pottymouth has to say or do. Anything that removes him from the public eye (or ear) is fine by me.
I pay for two Sirius radios, but I never listen to them, I do download torrents of Stern’s show and listen to them on my iPod at my convenience, in order.
I don’t let any entertainment dictate a schedule to me, thus I have a DVR, Hulu, and iTunes. I would happily pay Stern for a subscription for shows from iTunes.
Poor Howard. Making only $400,000 per day. Maybe the US Government should consider giving him a bailout to help the poor guy out!
I’ll take this as a Stern warning.
Put me down for one who’d subscribe via iTunes.
Ouch for AT&T;. This would just exaggerate any bandwidth problems.
Howard Who?
Is he suppose to a famous or well know celebrity or something?
I guess at 800 pounds any Gorilla might have some fame.
For the last friggin’ time –
It’s the ELEPHANT in the room, that’s the thing you can’t ignore, not the 800 lb. gorilla.
The 800 lb. gorilla is the Market Leader You Can’t Beat.
The investment commercials that get this wrong really bother me. =(
@HMCIV
😮 )
There is no way that would get approved for the App Store.
Who listens to the radio
That’s what I’d like to know…
$9 a month to listen to crap – no thanks Who gives a shit – do people even listen to him any more? Sat radio is dying
@C1
I like my metaphors mixed, not stirred.
Howard Stern. Boring.
Sirius XM has Opie & Anthony and that’s all they need. Howard isn’t what he once was… he’s coasted on autopilot for years. O&A;are way funnier and more entertaining. My XM unit never leaves channel 202.
Good riddance to America’s biggest sleaze-bag.
@ Spark
I’m glad we agree on this. Best not to stir the metaphors. They’re angry when cornered.
I’ve made my cake, now I can lie in it.
Who cares about Howard Stern? He is a dumb punk who’s popularity is solely based on his ability to make fun of other people who are unable to retort (a.k.a. retarded people). Hi my name is Howard Stern, and I make fun of mentally handicapped people!
Check out this free “Field Guide” to the Stern Show on the App Store:
http://itunes.apple.com/us/app/stern-show-an-unofficial-field/id337841264?mt=8
@Spark
” width=”19″ height=”19″ alt=”wink” style=”border:0;” />
I like my metaphors shaken
Steve Dahl (chicago radio legend-Blown up disco record guy) does a daily pod cast that he does not charge for.
He also has a paid app that ties in the pod cast with some extra content. No subscription.
Dahl once was what Stern used to be back in the day.
Only way friggin’ funnier and first.
-espo1
The one thing that he looses if he is only available from an App/Online broadcast is the ease of listening in cars. Sure you can use your iPhone via your car, but its not as convenient as the car radio. He ain’t going anywhere though. Sirius had been good to him and they can’y afford not to keep him.
@chrissyone
Sorry, the “800 lb gorilla” thing here is perfectly acceptable, so let’s not get nuts.
But, it could be that you’re right and everyone else is wrong. I get that sometimes too.
XM/Sirius is a sanity saver driving through parts of California where all you find is Mexican, country, and Mexican country. Worth the money for the sports coverage alone, especially those of us who follow the NHL. As for Howard, never listened to him on terrestrial radio, don’t listen on satellite; as a 50-something housewife, I’m not in his demographic.