“Koreans greeted the launch of the iPhone Saturday in the style to which Apple has become accustomed,” Philip Elmer-DeWitt reports for Fortune.
“Hundreds of customers lined up, some as long as 26 hours in advance, to pick up the country’s first batch of 1,000 iPhones amid helium-filled balloons, flashing strobe lights and a blaring rockabilly band,” Elmer-DeWitt reports.
“According to the AP, KT Corp., the country’s second-largest carrier, had received an estimated 65,000 pre-orders — a number likely to loosen Samsung and LG Electronics’ tight grip on the local mobile phone market,” Elmer-DeWitt reports.
“Apple was quick show Koreans the flashy features only the iPhone can offer,” Elmer-DeWitt reports. “Below: An iPhone ad already airing on local TV.”
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