Failure to launch: Would-be ‘Mac cloner’ Psystar sold just 768 PCs with Apple’s Mac OS X installed

72 Hour Apple Black Friday Sale“The Mac clone maker now fighting for its life in federal court pitched an extremely aggressive business plan to potential investors last year, claiming that it would sell as many as 12 million machines in 2011,” Gregg Keizer reports for Computerworld. “According to a slide presentation that Psystar showed to venture capitalists in 2008, the Florida-based computer maker projected sales during 2011 of between 1.45 million and 12 million, with the first figure its ‘conservative’ estimate and the second number representing an ‘aggressive’ growth model.”

“Psystar was looking for $24 million in funding, the presentation said, to expand its operations as well as to back its own branded hardware so it could ‘compete directly against Apple,'” Keizer reports. “Under its conservative projections, Psystar told investors it would sell 70,000 computers in 2009, 470,000 systems in 2010 and 1.45 million machines in 2011. The firm’s aggressive growth model, however, put those numbers at 130,000, 1.87 million and 12 million during 2009, 2010 and 2011, respectively. By comparison, Apple sold 10.4 million Macs during its 2009 fiscal year, the 12-month span that ended Sept. 30, 2009.”

Keizer reports, “Dr. Matthew Lynde, who works as an economics consultant for Cornerstone Research, said in a declaration submitted to [the court] on Monday [that], after digging through invoices, purchase orders and other documents, Lynde was able to pinpoint only 768 sales of machines with Mac OS X pre-installed. ‘Psystar has not challenged my analysis of its financial records,’ Lynde added.”

MacDailyNews Take: Lah-who-suh-hers.

Full article here.

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  1. From the vocal protestations and ejaculations of the (two?) PisStar customers posting on this site, one would think the company sold 768,000 units, not 768.

    Given the paucity of units involved here, I wonder if Apple will insist on their return/destruction in the “relief” hearing next month. Can’t wait to find out.

  2. Or maybe “Rattymouse” is also “I’m a PC”.

    Still lives in his parents basement, still using the low end Dell he got for graduation from High School 3 years ago, still dreaming of bigger things while working at McDonalds.

  3. 768 units????

    That’s not enough profit to pay rent, let alone utilities and other business expenses.

    Like expensive lawyers to wage court cases on both coasts.

    This news is going to fuel the conspiracy theories, big time!

  4. So someone has lost a lot of money somewhere financing that sort of output. That put alongside the story about Apple having 48% of profits on retail computer sails perhaps suggests why someone somewhere might have thought the cost would be worthwhile if it succeeded in sabotaging that profit margin. Interesting, lets the rejuvenation of the conspiracy theories.

  5. OK – now I see what they were up to. They were trying to sell the idea of Mac clones to investors and hoping to get rich quick. Problem is that most savvy investors would never get into anything that has clear legal issues.

    These guys probably made $50 on each unit which probably just covered their labor costs.

    Of course they have had to spend a lot in legal costs so this probably wasn’t the best idea.

  6. Unfortunately, their site is still up and functional. If you want to read something truly funny (or purely sad, or delusional, or all of the above), click on Community, then About the Case, and read the two (!) comments, that are both obviously posted by Psystar itself.

    More comedy gold from Florida, the Sunshine State.

    MDN word: “schools,” as in “My goodness, what _are_ schools teaching these days when crap artists like the people behind Psystar think that they can build a business based on theft?”

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