Sky Mobile TV launches on Apple’s UK App Store; features live Premier League games and much more

Sky Mobile TV, the UK’s most popular mobile TV service, today announced the availability of the Sky Mobile TV App on Apple’s revolutionary App Store. Offering the best in live TV on the move, Sky has created a dedicated app for the service specifically for iPhone and iPod touch. The new app allows users to stream live TV via WiFi and the channels available include all Sky Sports channels, Sky Sports News, Sky News, ESPN and At The Races.

This means that sports fans will be able watch coverage of all live televised Barclays Premier League, Clydesdale Bank Scottish Premier League and Coca Cola Football League games, as well as live coverage of international and domestic cricket, PGA European Tour Golf, Guinness Premiership Rugby and a range of other sports. There will also be live breaking news from Sky News.

David Gibbs, General Manager for Mobile at Sky, said: “In less than a year we’ve already seen millions of downloads of Sky’s Apps from the App Store. Our new Sky Mobile TV App combines the demand for great live TV on the move with the high quality viewing experience offered by iPhone and iPod touch. Sky Mobile TV offers more choice, control and flexibility for customers ensuring they can access the content they want, at a time that’s convenient to them, on the screen of their choosing.”
The app allows users to browse the Sky Mobile TV electronic programme guide for free and see what’s on over the next 24 hours. To view live TV, customers will need to subscribe to the Sky Mobile TV service for £6 a month and register for a Sky customer ID (Sky iD).

The new Sky Mobile TV app further expands the range of iPhone and iPod touch apps available from Sky which include Sky+ Remote Record, Sky News, Sky Sports Cricket Score Centre and Sky Sports Football Score Centre. There have been 2 million downloads of Sky apps to date.

Sky Mobile TV launched in 2005, and is the largest 3G mobile TV service in the UK. Sky Mobile TV allows customers to receive over 20 mobile TV channels including live news, music, entertainment and documentaries from some of television’s biggest brands. The service is currently available to 3G subscribers on 3, Vodafone, Orange, and T Mobile.

Sky is the UK’s leading entertainment and communications company, operating the most comprehensive multi-channel television service. More than 9.5 million homes – a third of households across the UK and Ireland – enjoy the entertainment, movies, news and sports channels. In delivering entertainment through the TV, PC and mobile, customers have more control and flexibility over what, how and when they watch. Around 6 million Sky homes now enjoy the control and flexibility of Sky+ and 1.6 million homes have already joined Sky+HD, which provides access to 35 high definition channels. Sky is also the UK’s fastest growing broadband and fixed-telephony provider with 2.3 million customers taking Sky Broadband and more than 1.9 million customers taking Sky Talk.

The Sky Mobile TV App is available for free from Apple’s UK App Store on iPhone and iPod touch here.

Source: BSkyB Ltd.

[Thanks to MacDailyNews Reader “Dirty Pierre le Punk” for the heads up.]